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Advertising

Grey Germany shockingly opens people's eyes to the horror of FGM

Worldwide more than 200 million women are affected by the cruel “tradition” of FGM (female genital mutilation), with over 48,000 of them living in Germany. Nevertheless, the problem is simply not visible to most people. TERRE DES FEMMES...

Posted by: Creativepool Editorial
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Advertising

Honeycomb launches in Germany and Austria

Following its UK launch earlier this month, Honeycomb, the revolutionary video advertising distribution platform, is opening its doors to advertisers, production houses and agencies in Germany and Austria. Frank Lakebrink, who is leading the charge...

Posted by: Creativepool Editorial
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Design

Germany creates the first 3D printed sweets

In the last few years, 3D printing has evolved from a niche concern into a thriving industry, with many previous naysayers in the design community now happily jumping on board the bandwagon with both feet. Not only is it a surprisingly affordable and...

Posted by: Benjamin Hiorns
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News

TBWA Worldwide acquire Heimat; Germany's 'Agency of the Year'

It was announced yesterday that the advertising network TBWA Worldwide has acquired leading independent advertising agency Heimat, having taken a majority share. The German agency was founded in 1999 by partners Matthias von Bechtolsheim, Guido...

Posted by: Benjamin Hiorns
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Entertainment

How Desperados became the most inclusive brand overnight

At London’s newest event space, Magazine, there’s a giant octopus serving drinks, a Human Mirrorball in the middle of the dancefloor and custom-built ‘see the stage boots’ to allow for good views of the DJ. These are just some...

Posted by: Ryan Watson
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Awards

Indigo Design Award 2019 winners announced in Spain

Every year Indigo Design Award chooses a cutting-edge location to honor an entourage of only the best and brightest in graphic design. The aim is to reward those whose innovative ideas are changing the industry one pixelating proposal at a time- and...

Posted by: Indigo Design Award
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Features

Company Spotlight: Picture Farm at your service

When asked how he’d like integrated production company Picture Farm to be perceived, Todd Stewart, partner and creative executive, says the aim is to be known as a “helpful” multi-disciplined collaborator first and...

Posted by: Creativepool Editorial
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Design

New Asian food branding builds on Without's Wahaca work

London-based Without Studio has designed the brand and packaging identity for new Asian food brand Kelly Loves, building on its previous work for well-known Mexican food company Wahaca. The branding, inspired by Korean food entrepreneur Kelly...

Posted by: Creativepool Editorial
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Trends

7 major trends from Cannes Lions 2019

Now the dust has settled after another busy Cannes Lions International Festival of Creativity, it's time to take stock of some of the trends from this year's event. Here're seven major themes we observed at thenetworkone... Ugly sells I’ve...

Posted by: thenetworkone
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Advertising

Behind the Idea: evian drinks in The Baby Bare Necessities

The evian babies are back in a new campaign through BETC Paris that sees more cute characters return to revive its Live Young ethos. In a world of constant swiping, notifications and social media updates, the lead ad (bottom) reminds us of...

Posted by: Creativepool Editorial
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Awards

D&AD Professional Awards 2019 winners and rankings

The 57th D&AD Professional Awards Ceremony took place last night (23 May) at a ceremony in London where six Black Pencils - the highest accolade - were awarded. Droga5 was awarded a Black prize in TV Commercial Campaigns and Furlined also picked up...

Posted by: Creativepool Editorial
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Features

A Conversation with… Klarna’s Dan Spencer

Klarna is transforming how we pay. The Swedish bank, founded in 2005, provides game-changing flexible payment solutions for customers and merchants allowing consumers to pay for their shopping days, weeks or even months after the purchase. With...

Posted by: Matter Of Form
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Awards

Innocent 'energised' by Brand Team Annual win

Smoothie brand Innocent’s Annual Brand Team of the Year win in 2018 energised its whole creative team, according to Katie Rosen, group head of creative. The department has grown by 10 - from 8 to 18 - in her five-year tenure since she joined...

Posted by: Ryan Watson
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Advertising

Account wins this week

Ford parks WPP, names BBDO Car manufacturer Ford has selected Omnicom’s BBDO Worldwide as its new lead creative agency after 75 years with WPP. Wieden+Kennedy was also involved in the pitch which launched in April and the agency has taken a...

Posted by: Creativepool Editorial
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Advertising

Account Wins of the Week

Wavemaker - RNLI Wavemaker has been appointed by the Royal National Lifeboat Institution (RNLI) to handle all of the charity’s media planning and buying in the UK and Ireland for a wide range of campaigns and programmes supporting their long...

Posted by: Creativepool Editorial
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Advertising

Account Wins of the Week

Snap LDN - Good Hemp SNAP London has been appointed lead creative agency for Good Hemp and will be working on the immediate launch of their new chilled milk product into key retailers. Good Hemp was founded by Glynis Murray and Henry Braham in 1998,...

Posted by: Creativepool Editorial
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Design

Rebrand Roundup: Hotels, ales, soaps, champions and more

Ragged Edge - Assembly Most hotels want you to spend time in them. But for millennial travellers, the priority is to get out and experience the city. Assembly is a new hotel brand from Criterion Capital, designed to inspire people to make the most...

Posted by: Creativepool Editorial
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Advertising

Account Wins of the Week

72andSunny - Trojan Following a competitive review, Trojan Brand Condoms has tapped 72andSunny New York as its lead creative agency. As the leader in the condom category, Trojan will work with 72andSunny New York to engage a new generation of...

Posted by: Creativepool Editorial
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Advertising

Account Wins of the Week

Adam & Eve/DDB - Born Free International wildlife charity Born Free has appointed Adam & Eve/DDB to its creative account, as it switches focus to highlight the plight animals in UK zoos. This year, Born Free will attempt to raise awareness of the...

Posted by: Creativepool Editorial
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Advertising

Account Wins of the Week

Jones Knowles Ritchie - Dunkin’ Donuts Dunkin’ Donuts has announced its partnership with global creative business Jones Knowles Ritchie (JKR) to manage its brand identity and branding strategy. JKR will work alongside Dunkin’...

Posted by: Creativepool Editorial
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Advertising

Account Wins of the Week

Getty Images - Pride in London Getty Images, a world leader in visual communication, has been appointed as an Official Media Partner of Pride in London, which will see it capture this year’s official celebrations and set up a legacy collection...

Posted by: Creativepool Editorial
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Advertising

Top Hires of the Week

Havas helia Havas helia announces the expansion of its senior management team, as Paul Kitcatt and Lisa Lee join to drive the business forwards and support the marketing agency’s sustained growth, following a series of new business wins. Both...

Posted by: Creativepool Editorial
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Inspiration

And the #WeWhoTravel winners are...

In May 2018, Hotels.com and studiocrowd launched the #WeWhoTravel photograph competition inviting members of the global Creativepool community to submit their #AccidentallyWesAnderson city snaps. Over 1100 photographs were submitted from which 26...

Posted by: Hotels.com
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Advertising

Top Hires of the Week

Somesuch Alex Lill joins the Somesuch roster worldwide for music-video and commercial representation. Alex Lill, known for his genre-defining music videos for artists such as Sampha, Joey Bada$$, Lil Yachty and Melody's Echo Chamber. His...

Posted by: Creativepool Editorial

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