Displaying 469 - 504 of 801 results
Diageo and Aer Rianta International (ARI) have announced a new and exciting partnership with the launch of the world’s first Guinness Export House at The Loop, Terminal 2, Dublin Airport. This state-of-the-art concept is the first of its kind...
Posted by: Creativepool Editorial
Droga5 London - Secret Escapes Secret Escapes, the luxury travel club, has appointed Droga5 London to handle its advertising account. Droga5 London, which won the account following a pitch process against 101, will develop a new strategy and...
Posted by: Creativepool Editorial
BETC Paris - FLAC Anticorrida BETC Paris has produced a bold awareness campaign for FLAC Anticorrida about the cruelty of bullfighting. The aim of the operation is to relaunch the public debate about this out-of-date practice. In the midst of the...
Posted by: Creativepool Editorial
Gravity Road – D&AD D&AD has appointed the London-based creative agency Gravity Road as its editorial partner for the D&AD Festival and Awards. As D&AD looks to become a broader platform for championing creativity, it will work with Gravity Road...
Posted by: Creativepool Editorial
The Emerging Talent Award launched this past month during Salone Del Mobile in Milan. The winner, announced at the London Design Festival, will have their product produced, made and sold on MADE.COM and receive marketing support from the brand This...
Posted by: Made.com
The Swedish furniture giants at IKEA are developing workshops in Jordan employing Syrian refugees and local people, with the eventual aim of helping to integrate refugees into the economy and create jobs in the country. The initiative is part of a...
Posted by: Benjamin Hiorns
The Partners/Lambie-Nairn - Arte The Partners and Lambie-Nairn have collaborated on a new visual identity for the cultural TV channel Arte. The rebrand looks to reflect Arte’s mission to be a cultural channel for all of Europe and change...
Posted by: Creativepool Editorial
The fact that there are fewer drinkers, drinking less, and on fewer occasions has inspired Carlsberg to face the misconception that all mainstream lagers are the same with a campaign celebrating its Danish provenance. A familiar revitalisation...
Posted by: Heather Deacon
The NatWest everywoman Awards celebrates the UK’s brightest female entrepreneurs, from innovative start-ups to established multi-million-pound organisations and will this year celebrate its 15th anniversary. During this time it has become a...
Posted by: Creativepool Editorial
To the delight of anyone who enjoys spending hours digging through supermarket fridges, Coca-Cola’s monumentally successful Share a Coke campaign is heading back to the UK, with this year’s campaign swapping out the logos on Coca-Cola,...
Posted by: Benjamin Hiorns
IPG Media Lab, the creative technology arm of IPG Mediabrands, in partnership with the video advertising specialists at YuMe Inc, recently announced the results of a scientific media trial examining the impact and value of pre-roll, mid-roll,...
Posted by: Creativepool Editorial
Hoot Comedy Tom Bazeley, (second from left) former CEO of M&C Saatchi, is rejoining the world of production and IP to become chief executive of Hoot Comedy, a comedy production company he helped set up five years ago. He will rejoin Hoot Comedy this...
Posted by: Creativepool Editorial
Today sees the launch of an initiative that seeks to draw attention to the under-representation of the BAME (British Black Asian and Ethnic minorities) community in advertising and marketing, with particular focus on Easter. #EasterSoWhite is the...
Posted by: Creativepool Editorial
Publicis - Fairy Fairy has brought to life the power of a single drop of its famous washing up liquid with a playful art installation of bubbles. Fairy wanted to come up with an engaging way to showcase its unique mileage messaging: “one drop...
Posted by: Creativepool Editorial
We’re spending an extraordinary - and ever-increasing - amount of time playing mobile games. Our smartphones and tablets, packed with addictive apps, entice us to spend on average 3 hours a day playing games - a figure which rocketed 57% from...
Posted by: Pentasia UK
When Pepsi dropped their no-doubt incredibly expensive and undeniably ambitious new ad earlier this week, they probably had no idea that, by week's end, the spot would have dominated global headlines, which is particularly impressive, given the...
Posted by: Creativepool Editorial
J. Walter Thompson Amsterdam has gone far beyond the traditional ad campaign for India’s burgeoning “Free a Girl Movement” with its work to create a School for Justice where the victims of child prostitution in India are taught law, enabling...
Posted by: Creativepool Editorial
For the fourth year in a row, BBDO has been ranked the most effective agency network in the world in the WARC 100. The annual WARC 100 from the World Advertising Research Centre tracks the rankings of campaigns based on their performance in more than...
Posted by: Creativepool Editorial
The Annual 2017 is a comprehensive collection of creative excellence across 33 diverse categories from 3D, Advertising, Interior, Out of Home to Typography and Web. The Annual saw entries and winners from across the globe with creatives from 17...
Posted by: Creativepool
A brand new one-stop platform for reading and learning has launched in the UK. Aimed at young families, Ebookadabra is the first subscription based e-reading app for kids. Hot on the heels of new research that shows how supported and structured...
Posted by: Creativepool Editorial
Navigate - Monarch Airline Monarch has appointed Navigate to manage its affiliate programmes, Monarch Flights and Monarch Holidays. Previously managed in-house, the airline struggled to dedicate enough time and resources to the programmes. Navigate...
Posted by: Creativepool Editorial
It gives us great pleasure to announce this year’s Creativepool Annual winners, revealed last night at the Annual Awards Ceremony at Protein Studios. A total of 251 winners were crowned between both the creative Annual categories and the Award...
Posted by: Creativepool
CHI & Partners - British Gas On Saturday, British Gas unveiled its new brand initiative, “Smarter Homes For All,” a multi-discipline communications campaign designed to show how smart home technology can offer real benefits to...
Posted by: Creativepool Editorial
Alongside my recent pieces, Tech Trends: AI in 2017 and Creative Opinions on AI, I also conducted a series of interviews with some varied and insightful industry figures about their own experiences, hopes, thoughts, feelings and fears regarding the...
Posted by: Benjamin Hiorns
Officially stepping off the ropes to join the fight (after no small amount of persuasion and 'egging-on' from all and sundry), Google has announced an aggressive, three-pronged approach to addressing the problem of ad misplacement and brand safety...
Posted by: Benjamin Hiorns
Dan Koren, Head of ADI at Wix.com, on how AI is creating a new market standard for web design. Currently, artificial intelligence is mainly associated with robotics and self-driving cars. Nonetheless, major advances in AI technology have opened the...
Posted by: Benjamin Hiorns
Grey London/Cirkle/Bountiful Cow - Lily's Kitchen Lily’s Kitchen, the UK’s number one ethical pet food brand, has appointed a roster of three agencies to drive awareness, fame and conversion of its ‘naturally nutritious’ food...
Posted by: Creativepool Editorial
Dan Phillips, Head of Digital and Interactive at MPC Advertising Cutting to the core of who we are and evoking primitive human emotion forms the basis of experiences that are talked about, shared and remembered. In advertising, therefore, it is no...
Posted by: Benjamin Hiorns
The new boss at Google for the UK and Ireland, Ronan Harris, has openly defended his company's ad viewability and transparency record, days after WPP boss, Sir Martin Sorrell, urged Google (and Facebook) to take responsibility regarding setting the...
Posted by: Benjamin Hiorns
If you create amazing work online in Europe, and you’d like to give that work a chance to stand out alongside the best work on the Internet then you should get to know The Lovie Awards. Now in its 7th year, The Lovies is the only awards...
Posted by: The Lovie Awards
Global children’s charity Theirworld has launched an ambitious campaign, created by The Partners in collaboration with other WPP agencies Kantar Added Value, Kantar Futures, MEC and VML, to expose the hidden values and behavioural codes of gender...
Posted by: Creativepool Editorial
This year, there has been decidedly more attention cast on International Women's Day, which is important, as, even in these enlightened times, many women across the world are still being made to feel as if they are somehow 'less than' their male...
Posted by: Benjamin Hiorns
A cast of the world’s best creative minds shared inimitable inspiration, new perspectives and universal solutions through an uplifting selection of activations, live performances, music and exhibitions at Design Indaba Festival last week. The...
Posted by: Kate Lewin
This week marks the launch of the hard hitting “Don’t Be A Lobster” campaign created by WCRS for Welsh charity Skin Care Cymru, a campaign that aims to raise awareness of skin cancer in the run up to the summer months. Skin cancer...
Posted by: Creativepool Editorial
In the modern world, we’re bombarded by images: the average person is exposed to as many as 5,000 adverts every day. That’s one advert every 11.52 seconds. How do you make imagery stand out from an endless flood of data? This is the...
Posted by: Saddington Baynes
Space Cup lets astronauts drink coffee in low gravity A team of researchers at Portland State University has developed a coffee cup that gives astronauts in space an earth-like drinking experience. The Space Cup, designed by Mark Weislogel, Andrew...
Posted by: Benjamin Hiorns