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Displaying 1 - 36 of 1908 results

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Leaders

From oppressed immigrant to streaming CEO - #GettingToKnow Dan Goman

Dan Goman is the founder and CEO of Ateliere Creative Technologies, a pioneering technological force that’s transforming the post-production and OTT industries with ground-breaking innovations, from digital supply chain solutions to unique,...

Posted by: Creativepool Editorial
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Features

The Evolution of Streaming Meets Technology

Dan Goman, CEO and founder of Ateliere Technologies picks apart the current streaming subscriber churn and offers an elegant cloud-based solution to the problem. For most people that grew up during the golden age of cable TV, the advent of streaming...

Posted by: Creativepool Editorial
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Inspiration

Proving that Moonpig is more than just a card company | #BehindTheIdea

Moonpig, the UK’s leading online greeting card and gifting platform has created its latest advert featuring the Moonpiglets and this time they are promoting the wide range of gifts the brand offers. The campaign continues Moonpig's journey...

Posted by: Creativepool Editorial
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Workshop

From sausage maker to meal creator | #BehindTheBrand

Richmond sausages recently announced the launch of its brand-new packaging by brand identity agency Bloom. The new design incorporates top-down, modern photography to inspire shoppers with recipes and show the many ways “the Nation’s...

Posted by: Creativepool Editorial
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Workshop

How much should I charge as a freelance events designer?

Now that the pandemic has gently receded into the background hum of everyday life, the events sector has finally started to come back to life. Indeed, we recently celebrated a pretty spectacular event ourselves with our 2022 Annual launch earlier...

Posted by: Creativepool Editorial
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Leaders

Top 10 most exciting creative directors on Creativepool

Design guru. Master mediator. Highly skilled multitasker and delegator. A good Creative Director is all these things and more. They are the calm head on top of the creative shoulders that bring focus and identity to a company. They are, in essence,...

Posted by: Creativepool Editorial
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Features

Top 5 pop culture campaign misfires of the 21st century | #MediaMonth

Pop culture and advertising have been walking hand-in-hand with varying degrees of success since ethe 1950s. In the latter half of the 20th century we saw brand and pop culture partnerships like Pepsi and Michael Jackson and Nestle and The Simpsons...

Posted by: Benjamin Hiorns
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Inspiration

The fundamental particle of the internet

Sparked by a post on a social media thread where you least likely find much that was meme-worthy*, @Rob Estreitinho had a nice graph illustrating the rise and fall of social sites ranked by the volume of the popular shortcut-to-the-heart-of-culture...

Posted by: Richard
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Inspiration

Opening a gateway to the future | #BehindTheIdea

Global technology brand HONOR recently announced “Gateway to the Future,” an initiative designed to enrich cultural heritage through the power of technology. Launched during its IFA 2022 keynote, the brand challenged two popular artists...

Posted by: Creativepool Editorial
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Industry

The power of polylingual employees

Daniele Saccardi, Campaign Manager at Preply, uses his expertise to explain why offering language lessons to employees results in improved work ethic. In a world that is becoming more global and accessible by the day, language skills are like gold...

Posted by: Creativepool Editorial
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Inspiration

Why I’ll be going meat-free for national burger day

I love a good burger. Indeed, if I could choose one meal to repeat day-in and day-out until the end of my days it would probably be a Beefy Boys burger with a side of buffalo wings. So, given that today is National Burger Day (the latest in a long...

Posted by: Benjamin Hiorns
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Features

A rallying cry for pubic hair justice | #BehindTheIdea

Gillette Venus from P&G has launched its latest salvo from Grey New York to de-stigmatize pubic hair. This month it premiered the song “It’s Time to Care (For Your Pubic Hair)” featuring female rapper Princess Nokia. The brand...

Posted by: Creativepool Editorial
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Inspiration

What it's really like to teach adland about sexual harassment

Bryony Beynon is a senior trainer at timeTo, an initiative set up by NABS, The AA and WACL to tackle sexual harassment in advertising that offers ground breaking interactive training for companies and individuals on how to recognise and tackle sexual...

Posted by: Creativepool Editorial
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Inspiration

Why accessibility must be the very foundation of design

With over 39 years' experience, Peter Knapp, Group Chairman at Landor & Fitch, has an exceptional breadth and depth of industry knowledge. He works with the global executive team to establish Landor & Fitch's creative vision and deliver a truly...

Posted by: Creativepool Editorial
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Inspiration

#GettingToKnow the creative conscience of Chrissy Levett

Chrissy Levett trained as an illustrator and print maker before studying design + communications at the Royal Colleg​e of Art, in London. She is an accomplished creative director and founder of Creative Conscience, a global organisation that...

Posted by: Creativepool Editorial
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Inspiration

Design maturity: How to overcome those growing pains

When design operates in the right conditions, it unlocks measurable growth and drives customer satisfaction. But, often, design and design teams are isolated from the core of the business. When this happens, objectives become siloed and businesses...

Posted by: ELSE London
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Inspiration

But it’s not…

How often do you find yourself having to explain that the thing you’re trying to create ‘isn’t’? As in ‘it’s not a timeshare, it’s a not-hotel’ (which is a real thing, or a not real thing. Possibly. I’m not sure.) The criteria for...

Posted by: Richard
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Leaders

#GettingToKnow former RadioTimes journalist Gregor Smith

This week, we talk to Gregor Smith, Head of Global Advertising Sales at SmartFrame Technologies, to learn about his background, get his tips and advice for sales professionals, and discuss future trends in the digital advertising industry. Tell us a...

Posted by: Creativepool Editorial
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Inspiration

Ads that made history - Meet the superhumans | #HistoryMonth

It’s been ten years since the Olympics and the Paralympics came to London and completely changed the way I felt about my country for a few months. You see, I’ve never been much of a patriot and am of the firm opinion that nationalism is a...

Posted by: Benjamin Hiorns
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Leaders

#GettingToKnow the special ops man born with mischief in his blood

Paul Mallon is a man who feels he was always a perfect fit for Lucky Generals as it’s an agency, like him, “born with mischief in their blood.” He came to LG after working at Paddy Power, who were the agency’s first client...

Posted by: Creativepool Editorial
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Features

Global creative calendar: August 2022

Among dozens of momentous events set to play out in the weeks ahead, many are already underway, or will commence with the dawn of August. The list includes some of the world’s most famous cultural and creative industry gatherings set to welcome...

Posted by: The Darnell Works Agency
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Industry

"Optimism first, quality second" | #GettingToKnow SHARE ECD Alex Hill

Tell us a bit about your role! Is there a “typical” day? I am the ECD and co-founder at SHARE Creative, and I am responsible our strategic and creative teams and their output, as well as overall agency growth and success. A typical day...

Posted by: Creativepool Editorial

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