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Features

Tapestry Talks: Colourist interview

To kick off our new interview series 'Tapestry Talks', I sat down with Edwin and picked his brains about all things colour and his time in the industry so far. Edwin has been a part of Tapestry for over 30 years and has seen first-hand the changes...

Posted by: Tapestry
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Inspiration

10 Reasons Why You Want to Instagram in our Lounges

London is full of Instagram-able spaces, but it’s often rare to find somewhere where you can work and snap at the same time. Well, that’s exactly what we’ve done with our exclusive designer lounges. We have filled them with quirky...

Posted by: JJ Media Group
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Leaders

Account Wins of the Week

Snap LDN - Good Hemp SNAP London has been appointed lead creative agency for Good Hemp and will be working on the immediate launch of their new chilled milk product into key retailers. Good Hemp was founded by Glynis Murray and Henry Braham in 1998,...

Posted by: Creativepool Editorial
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Workshop

How Much Creativity You Should Put Into Your Writing Job

Not everyone is born with a natural knack for writing and those who know they have what it takes often find themselves at odds with what they are able to produce, versus what their employer wants. In many cases, the writer’s creative mind...

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Leaders

Annual 2018 Hot Pink: Available to order

The 2018 Edition of the Annual is a comprehensive collection of creative excellence from 2017. With over 2,000 entries submitted from 18 countries, the Annual 2018 is a true testament to the diverse talent found on Creativepool a real reflection of...

Posted by: Creativepool
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Workshop

Portfolio Critique #3 - Bryce Koetitz, Videographer

I am no videographer but an Art Director does look at reels when deciding who to hire to execute their storyboard. For that reason, it is just as important for videographers to position and showcase their work in a way that appeals to production...

Posted by: Kevin Forister
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Leaders

Account Wins of the Week

Impero - Havana Club London-based independent creative agency, Impero, have announced their appointment as a key strategic and creative partner for Pernod Ricard’s Havana Club rum. The agency will be responsible for taking the Cuban rum in a...

Posted by: Creativepool Editorial
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Is art advertising (3)?

Many artists say they despise advertising. One embraced it. In fact, he started out in the business. He even won awards. And advertising coloured his work when he turned himself into an artist. Andy Warhol recorded pop culture as he saw...

Posted by: Patrick Collister
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Inspiration

The information age is dead

The information age is dead In the later part of 1971 Ray Tomlinson sent the first email, since then telecommunications and computer networks have become increasingly complex and powerful. Today every aspect of our lives relies on fibre optics and...

Posted by: Blutui
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Inspiration

Deep Dive: How New Media is Shaping the Future of Storytelling

On 26th July 2018, Creativepool and Jukin Media hosted a Deep Dive panel session into the impact of new media (user-generated-content) on the future of storytelling in advertising with Archie Tollast, Senior AD @ WCRS and representatives from the...

Posted by: Creativepool
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Leaders

Account Wins of the Week

72andSunny - Trojan Following a competitive review, Trojan Brand Condoms has tapped 72andSunny New York as its lead creative agency. As the leader in the condom category, Trojan will work with 72andSunny New York to engage a new generation of...

Posted by: Creativepool Editorial
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Leaders

Account Wins of the Week

Adam & Eve/DDB - Born Free International wildlife charity Born Free has appointed Adam & Eve/DDB to its creative account, as it switches focus to highlight the plight animals in UK zoos. This year, Born Free will attempt to raise awareness of the...

Posted by: Creativepool Editorial
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Inspiration

Yes, Your Digital Career Can Thrive Outside of London

London; it’s innovative, culturally diverse and up until last year (2017) had held on to its title of ‘World’s Most Influential City’ (according to the Global Cities Index). Clearly, London remains one of the world’s most important places,...

Posted by: Beyond The Book
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Leaders

Account Wins of the Week

Jones Knowles Ritchie - Dunkin’ Donuts Dunkin’ Donuts has announced its partnership with global creative business Jones Knowles Ritchie (JKR) to manage its brand identity and branding strategy. JKR will work alongside Dunkin’...

Posted by: Creativepool Editorial
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Leaders

Servers? Who needs ‘em?

The one constant over the past 30 years when creating, hosting and managing web services has been the not so humble and often temperamental server. Whether you’re running a website, email or web app you’ve always needed somewhere to store...

Posted by: Blutui
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Leaders

Rebrand Roundup: Cold beer, hot fonts and other stories

Thirst Craft - Cold Town Beer There's a new craft beer brewery in the notoriously chilly city of Edinburgh, but they didn’t have a name, positioning or brand to speak of - so they turned to Glasgow studio Thirst Craft. With over 2,000...

Posted by: Creativepool Editorial
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Workshop

Beginner's Guide To Double Exposure In Photoshop

For those looking for cool effects in Photoshop, double exposure is a pretty fun one to mess with. Combining two images can elevate the artistic nature of your piece and make beginners look much more professional. I hope it provides you with a new...

Posted by: Kevin Forister
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Industry

Cannes Lions 2018: The Grand Prix winners

Brand Experience & Activation Apple "Today at Apple" (in-house) Apple’s in-store experience programme, which was activated in all 501 stores across the globe, encouraged each local community to develop their creativity with coding...

Posted by: Creativepool Editorial
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Leaders

Account Wins of the Week

Getty Images - Pride in London Getty Images, a world leader in visual communication, has been appointed as an Official Media Partner of Pride in London, which will see it capture this year’s official celebrations and set up a legacy collection...

Posted by: Creativepool Editorial
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Industry

'Nothing Beats a Londoner' redefined social media at Cannes Lions

USUALLY when you try something for the first time, there’s a blueprint to work from; a past precedent, background or experience to guide you along the way. We the jury of the inaugural Social & Influence category at Cannes Lions had no such...

Posted by: Lorette Nettar
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Workshop

How to Write a Winning Award Entry

There’s no doubt about it that creative agencies love to win awards. If you have the budget and the resources, entering and winning awards should form part of your overall new business process,. It’s a great way to raise the profile of...

Posted by: Lucy Snell
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Leaders

Out-of-home set to score highly during World Cup fever

Summer’s most high-profile sporting event is the perfect opportunity for brands to get outdoors With the UK’s most anticipated sporting event of 2018, the FIFA World Cup Russia, now well underway, and England emphatically qualifying for...

Posted by: Posterscope
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Leaders

Account Wins of the Week

M&C Saatchi - GambleAware GambleAware has appointed creative agency M&C Saatchi to develop a new safer gambling advertising campaign. Broadcasters and gambling industry groups drew up proposals for a major responsible gambling advertising campaign...

Posted by: Creativepool Editorial

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