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Inspiration

Happy World Book Day: Here are five books to read for business success

Today is World Book Day. Children across the country will receive vouchers to be spent on books whilst dressing up as their favourite literary characters - but those who have aged out of these festivities can still participate by celebrating their...

Posted by: Novagram
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Inspiration

SEA embrace a blend of timeless heritage for Rathbones | #BehindTheBrand

Creative agency SEA is pleased to announce that it has collaborated with Rathbones Group Plc (Rathbones), the wealth management group, to execute the next phase of Rathbones’ brand evolution. Embracing a blend of timeless heritage and...

Posted by: Creativepool Editorial
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Leaders

#GettingToKnow Buttermilk Founder, Jamie Ray

Tell us a bit about your role! Is there a “typical” day? My day is anything but typical. When we founded the business, my time was spent on client-facing activity and project management. Fast forward 7 years, and now that we have scaled...

Posted by: Creativepool Editorial
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Inspiration

F**k it and fit - Refusing to fit in with Simply Be | #BehindTheIdea

Simply Be has launched a bold rallying cry the summer calling for an end to bad fitting fashion. The campaign by integrated creative agency ODD is called “F-it" and sees the brand expanding beyond the perceptions of being a plus-size only...

Posted by: Creativepool Editorial
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Industry

Don't worry grown-ups, the KiwiCo Kids have got this - #BehindTheIdea

Sometimes kids are just wiser than us adults. They see things we don't see. They learn things we'll never learn. They grow up in ways we could never imagine. Because "when you're small, it's easier to think big." KiwiCo empowers children to think...

Posted by: Creativepool Editorial
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Inspiration

Exploring the theatrical photography of Jamie Isbell

Maybe it's the fact that he works as a creative lead for the National Theatre. But the capacity of Jamie Isbell to capture the moment, wrapping entire stories and characters within one frame, is absolutely incredible. Jamie has had the chance to...

Posted by: Creativepool Editorial
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Leaders

Top Hires of the Week

Park Village Park Village announces a new addition to its growing roster: Melody Maker. The London native has directed commercials and music videos for brands and artists such as HP, BOY, Gorgon City, Shades and Killa P, Shift K3Y, Jetta Fool,...

Posted by: Creativepool Editorial
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Leaders

Top Hires of the Week

TBWA\China Ronnie Wu, executive creative director, TBWA\Shanghai has been promoted to the role of Chief Creative Officer of TBWA\China with immediate effect. Ronnie joined TBWA\Shanghai at the end of 2015 as executive creative director, and during...

Posted by: Creativepool Editorial
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Leaders

Top Hires of the Week

Framestore Framestore has announced the promotion of Grant Walker and Ahmed Gharraph to Joint Heads of CG in London. The two will sit alongside Ross Burgess, Head of Animation, in the leadership of the creative studio’s highly successful...

Posted by: Creativepool Editorial
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Leaders

Top Hires of the Week

VML VML has rebranded its channel activation team to connections to reflect the department’s role as experts in connecting brands to consumers in a contemporary and relevant way. VML’s retail team will become a connections channel,...

Posted by: Creativepool Editorial
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Leaders

Top Hires of the Week

AKQA Resh Sidhu has returned to AKQA as Creative Director. Based at the NYC studio after two years at digital and visual effects company Framestore, Resh will join the AKQA New York Leadership Team. Resh is one of the most respected names in Virtual...

Posted by: Creativepool Editorial
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Leaders

Super Bowl Ads 2018

Whilst traditional TV advertising has long been superseded by digital as the most relevant and important medium for marketers and agencies alike, adland always resets itself for one night in February. One night where ad spend is at an annual high and...

Posted by: Creativepool Editorial
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Leaders

Top Hires of the Week

AnalogFolk Independent digital agency AnalogFolk, has announced the appointment of Fredrik Dahlberg as Creative Director. Dahlberg will be responsible for the development of the agency’s copy arm as well as bolstering the agency’s...

Posted by: Creativepool Editorial
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Leaders

Top 20 Ads of 2017

With digital arguably superseding traditional TV advertising as the most relevant and cost-effective way-forward for the industry this year, it's surprising that we actually enjoyed such a banner year for great, 30-90 second creative content. Of...

Posted by: Benjamin Hiorns
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Leaders

Top 10 Hires of the Week

FinchFactor FinchFactor has appointed Sarah Taylor to the role of Global Client Service Director. The appointment comes in response to an increased cross-border focus and the recent launch of its third international office. With further expansion in...

Posted by: Creativepool Editorial
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Leaders

Super Bowl 51: Every Ad We Have So Far

The New England Patriots will clash with the Atlanta Falcons at Super Bowl 51 this coming Sunday, February 5th, but we're not interested in any of that. No. We're only interested in what happens between the plays. As is usually the case, brands are...

Posted by: Creativepool Editorial
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Leaders

Top 10 Hires of the Week

RKCR/Y&R RKCR/Y&R has strengthened its management team further by appointing Priya Patel as Managing Director. Patel, who was previously Managing Partner at RKCR/Y&R, will continue to run a portfolio of client business, oversee the agency operations...

Posted by: Creativepool Editorial
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Leaders

Top 10 Hires of the Week

Industry London-based global brand consultancy Industry has appointed Dominic Zammit as its first Head of Digital. Zammit will be responsible for Industry’s digital output, leading on strategy, content and delivery for clients across a range...

Posted by: Creativepool Editorial
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Leaders

Branston and mcgarrybowen help kids beat the back-to-school blues

With the summer holidays finally over and done with (at least if you're a parent) Branston is making back to school lunches extra special by helping parents decorate their kids’ sandwich bags with witty cartoon illustrations. Branston’s...

Posted by: Creativepool Editorial
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Leaders

Top 10 Hires of the Week

VML VML has announced the promotion of Chris Wood to Executive Director of Europe, and Amanda Farmer to Managing Director of London, as the agency expands its global operations. Wood, has led VML's London office for the past five years in his role...

Posted by: Creativepool Editorial
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Leaders

IAB UK Digital Upfronts: Twitter push video in a big way

Twitter showcased a selection of exciting new mobile video applications and tools during their lunchtime session at the IAB UK Digital Upfronts last Thursday (October 22), while guests enjoyed cocktails and canapés at the BEAT nightclub in...

Posted by: Creativepool Editorial
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Leaders

Adobe unleash their connected creative canvas

Adobe recently announced some major upgrades to its range of creative products as it bids to turn its Creative Cloud into a “Connected Creative Canvas” by forging stronger connections between its various desktop and mobile apps, most of...

Posted by: Creativepool Editorial
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Leaders

Top 5 Ads of the Week

Holman + Hunt - AMC UK Launch Even if you're one of the few remaining people who haven't seen Breaking Bad (and if so, get on it, trust me) you're undoubtedly familiar with the work of Bryan Cranston as the now iconic anti-hero Walter White. So it...

Posted by: Benjamin Hiorns
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Leaders

Lucozade Sport is strictly for the home nations

In this morning's second piece of rugby related news (see our piece on Jack Whitehall's rugby school experience with BBH for Samsung HERE) Grey London has hooked into our love of the game (and our national pride) with a new campaign for Lucozade...

Posted by: Creativepool Editorial
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Leaders

Account Wins of the Week

WPP - Coca-Cola Coca-Cola has given its next big global campaign to three WPP agencies: Ogilvy New York, Sra Rushmore in Madrid and the minority-owned Santo in Buebos Aires. Wieden+Kennedy Portland, which helped to devise the long-running...

Posted by: Creativepool Editorial
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Leaders

Play the new WWE game as the Terminator? Hell yeah.

As he famously promised 30 years ago, Arnold Schwarzenegger is indeed back, and in a big way. This summer saw the release of the latest Terminator movie, which also marked the former California governor's return to the big screen blockbuster scene...

Posted by: Benjamin Hiorns
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Leaders

Thinkmodo finds the strongest Meter Maid in NYC

Thinkmodo have made yet another viral video (remember their Devil Baby ad?), and this time its not as scary and a bit more believable. Or at least, it’s believable that a New York City taxi driver and Meter Maid could get into a huge argument....

Posted by: Creativepool Editorial
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Leaders

Heisenberg wins the Super Bowl

Whilst I have already spoken at great length about the Super Bowl and its subsequent ad war, I really was not expecting the board to be swept almost completely clean by a surprise ad featuring Bryan Cranston as Walter White from the iconic AMC drama...

Posted by: Benjamin Hiorns

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