Leaders
The week in Musk
Tesla and SpaceX CEO Elon Musk has been popping up on news feeds of all shapes and sizes this week, primarily on the back of his rumoured relationship with the quirky pop star (and fellow AI sceptic) Grimes, but we're not here to...
Posted by: Creativepool Editorial
Features
US-based creative agency Mekanism prides itself on delivering work aligned with the 'Soul & Science' of storytelling, which means the human and data side is considered on every brief.
It's an approach that helps the company to deliver meaningful...
Posted by: Creativepool Editorial
Leaders
WCRS - Royal Marines Commandos
The Royal Navy has launched a new recruitment campaign for the UK’s world renowned amphibious force, the Royal Marines Commandos. The campaign gives new meaning to the Royal Marines’ long running line...
Posted by: Creativepool Editorial
Leaders
MullenLowe London - UN Women/Unstereostype Alliance
UN Women and Unilever's Unstereotype Alliance first film explores the character stereotypes that actors are constantly called up to portray in adverts, including the happy housewife, the useless...
Posted by: Creativepool Editorial
Leaders
isobel - Kelly's of Cornwall
Top ice-cream brand, Kelly’s of Cornwall, returns to our screens with a new TV ad spoken entirely in Cornish. The quirky ad, by creative agency isobel, aims to show that there’s a Kelly’s flavour for...
Posted by: Creativepool Editorial
Leaders
Taylor Herring - Westworld (NOW TV)
Streaming service NOW TV has glimpsed into the future of marketing by promoting the return of dark odyssey Westworld using a hyper-realistic humanoid robot, inspired by the show’s artificially intelligent...
Posted by: Creativepool Editorial
Leaders
Pi Studios - WeTransfer
Pi Studios, the Amsterdam-based premium entertainment company and part of the WE ARE Pi family, has created a brand new global documentary series for WeTransfer. The four-part series explores the creative process of some of...
Posted by: Creativepool Editorial
Leaders
McCann London - Mr Kipling
Mr Kipling returns to television with its first new commercial in two years to bring a deeper meaning to the famous, much-loved “Exceedingly Good Cakes” slogan. Created by McCann London, this new campaign puts...
Posted by: Creativepool Editorial
Leaders
Snask - Kandima
It's not often a studio gets the “big wet dream task” to brand an entire island of paradise, but that's exactly what happened to Stockholm's Snask recently when it was approached by Kandima, a resort in the Maldives....
Posted by: Creativepool Editorial
Leaders
CES 2018
For even more on CES 2018, check our #techtuesday piece from last week.
CES visitors blown away by Byton Concept
Byton debuted its first concept car at CES this year. The all-electric, self-driving SUV is described by the Chinese startup...
Posted by: Creativepool Editorial