Displaying 181 - 216 of 219 results
VCCPme - PDSA PDSA has awarded VCCPme its direct account following a competitive pitch, which was handled by the AAR. PDSA is the UK’s leading veterinary charity, with 51 pet hospitals and over 380 pet practices working tirelessly to provide...
Posted by: Creativepool Editorial
The other day, I was told to reach out to someone. Reach out. Reach out as if I’m dangling Hollywood-style by my fingertips from a cliff, with Stallone looking all Botoxy-slumpy-faced in front of me, telling me to HANG ON! What I was actually...
Posted by: Ashley Morrison
Y&R New Zealand – Autotrader After a competitive pitch, the iconic kiwi motoring brand Autotrader has appointed Y&R NZ to handle creative and media accounts. Autotrader is one of the most trusted automotive brands in New Zealand, with online...
Posted by: Creativepool Editorial
DigitasLBi Design Group Julian Baker has been appointed as senior designer at DigitasLBi Design Group. This global marketing and technology agency moves businesses into the digital age. By embracing change, they can merge creativity and tech...
Posted by: Creativepool Editorial
INITION has partnered with 3D Systems Quickparts (formally CRDM) for a series of seminars titled Positive Disruption: 3D Printing Now to discuss the current and future state of 3D printing and Additive Manufacturing (AM), with a look at the creative...
Posted by: Inition
Apple Whilst not technically an Ad Land related news piece, this one is big enough news that we thought it was pertinent to at least include it somewhere. Sir Jonathan “Jony” Ive has been promoted to the newly created role of chief...
Posted by: Creativepool Editorial
TBWA\Chiat\Day – Kenwood Vineyards TBWA\Chiat\Day has been named agency of record for Kenwood Vineyards, a brand that was acquired by wine & spirits leader Pernod Ricard USA last year. The agency was appointed to help lead a re-launch of the brand...
Posted by: Creativepool Editorial
Vodafone - Let's Go While I don't object to advertisements suggesting a product or service will enhance a small corner of my life (it could be argued that's what all advertising does), I do find it tiresome when a brand proposes it has unlocked the...
Posted by: Magnus Shaw
Hitachi Rail Europe (HRE) recently unveiled concepts for the interiors of their new high-speed “British Bullet Trains” and they look (quite frankly) incredible. Subtly futuristic without looking cheap and surprisingly sparse without...
Posted by: Creativepool Editorial
ADMA, the Association for Data-Driven Marketing and Advertising, has announced a brand new three day festival in Australia. The Festival of Marketing, Media, Analytics and Advertising (FOMMA) from August 4-6 at the Sydney Hilton Hotel and The Seymour...
Posted by: Creativepool Editorial
TBWA\Chiat\Day LA TBWA\Chiat\Day LA has announced Renato Fernandez as Worldwide Creative Director at the agency, with responsibility for the Gatorade brand. Previously Creative Director for Gatorade in the U.S., Renato's promotion extends his role...
Posted by: Creativepool Editorial
The Green Party - Change The Tune Unlike the US position, political parties in the UK aren't permitted to buy up airtime for promotional purposes. They are, however, allocated pre-arranged slots on which to display their wares - and this is the...
Posted by: Magnus Shaw
ANDY Awards Leo Burnett was the most awarded agency network earlier this week at the 51st annual International ANDY Awards. In addition to the sixth consecutive Network of the Year win, Leo Burnett London received the prestigious Richard T. O'Reilly...
Posted by: Creativepool Editorial
MEC has announced the launch of MEC Commerce, a specialist e-commerce consultancy. Led by MEC Global Solutions in London, the launch is part of an ongoing strategy to create “A leading edge” for the agency’s clients in the constantly changing...
Posted by: Creativepool Editorial
MXM - Bob Evans Farms Meredith Xcelerated Marketing (MXM) announced this week that it has been named digital agency of record for Bob Evans Farms after a consultant-led review. Bob Evans operates over 500 full-service restaurants across 19 states...
Posted by: Creativepool Editorial
One Earth Farms - Transcend3 One Earth Farms has named Transcend3 as their national advertising agency of record and strategic partner in Canada. OEF is an umbrella housing many natural and organic food brands, including Beretta Farms and Sweetpea...
Posted by: Creativepool Editorial
For the second consecutive year, BBDO has been named as the top-rated agency network by the Warc 100; the definitive annual ranking of the world's top marketing campaigns and companies. Results this year were culled from results in 87 major global...
Posted by: Creativepool Editorial
Royal Caribbean Norwegian cruise line brand Royal Caribbean International is thought to be reviewing its global creative agency business, with a decision expected to arrive by May. JWT, the incumbent agency, is expected to defend their title in the...
Posted by: Creativepool Editorial
Apple rev their (silent) engines If recent rumours are to be believed, it appears Apple are no longer content with simply ruling the gadget roost, they want to conquer the automotive world too. According to The Wall Street Journal, the tech giants...
Posted by: Benjamin Hiorns
Jackpot Joy - Bus Stop There's so much to baffle me here (which leads me to suspect these people are not really addressing me). Does Barbara Windsor really need money so badly that she's forced to appear in online bingo ads? Can't Eastenders give...
Posted by: Magnus Shaw
Peugeot released the world's first interactive automotive trailer yesterday, allowing viewers to truly immerse themselves in the key features of the new Peugeot 108. The trailer was produced by social media marketing agency 33Seconds, and uses...
Posted by: Creativepool Editorial
McLaren are priming the launch of their highly anticipated entry-level sports car with what is being touted as a “Game-changing” launch campaign. The latest model drops the Surrey-based, luxury, high-performance sports car manufacturers'...
Posted by: Benjamin Hiorns
Following a lengthy pitch that also involved competitors such as BBH, GS&P and Anomaly, Crispin Porter + Bogusky won the global creative account for Infiniti, the luxury car division of the Nissan Motor Company. Media will continue to be handled by...
Posted by: Benjamin Hiorns
Saatchi & Saatchi LA agency is following Toyota, its sole client, to Texas. Toyota announced in April that is would be shifting its sales and marketing headquarters from Torrance, California to the Dallas suburb of Plano. The Publicis Groupe agency...
Posted by: Benjamin Hiorns
MoZeus Worldwide, the Atlanta, Georgia based mobile technology agency dedicated to helping brands and marketing agencies interact with consumers, recently announced a partnership with Toyota Motor Sales. The deal will see MoZeus, whose other...
Posted by: Benjamin Hiorns
As an artist who specialises in harnessing science in order to create colourful and unique works of art, Fabian Oefner has used everything from magnetised liquids to exploding balloons, but his latest experiment might be his most impressive yet. At...
Posted by: Benjamin Hiorns
This weekend marked the debut of the first campaign created by Japanese automotive manufacturer Toyota's bespoke, multicultural marketing team, Toyota Total. The first two ads of the campaign, which is called “One Bold Choice Leads to Another"...
Posted by: Benjamin Hiorns
The Publicis Groupe recently announced they had acquired another digital agency, following hot on the heels of their acquisitions in Germany (Zweimaleins), South Africa (Synergize), Poland (Interactive Solutions) and the UK (Outside Line). As with...
Posted by: Benjamin Hiorns
Acura, the American-based luxury vehicle division of Honda, the Japanese automotive company, is stepping up marketing for its delayed 2015 TLX with the largest campaign in the brand's history. The TLX is a high-performance luxury sedan, which...
Posted by: Benjamin Hiorns
Strategy Analytics, Inc, the company which provides advisory services, consulting and actionable market intelligence for emerging technology, mobile and wireless, digital consumer and automotive electronics companies, have predicted that by 2018,...
Posted by: Benjamin Hiorns
Ogilvy Public Relations announced yesterday that Jennifer Banovetz has been appointed as senior vice president and brand marketing group director of the integrated global communications firm, which is based in Los Angeles. Effective from the 4th of...
Posted by: Benjamin Hiorns
After an extensive global search, Saatchi & Saatchi LA has been selected industry veteran Jason Schragger as chief creative officer, a newly formed role at the premier advertising agency. Saatchi LA has been the agency of record for Toyota Motor...
Posted by: Benjamin Hiorns
The American full-service agency Neathawk Dubuque & Packett announced recently that they will be appointing award winning creative talent Jimmy Ashworth as executive creative director on the 2nd of June. Ashworth previously worked as the lead...
Posted by: Benjamin Hiorns
Last night was the ceremony for the annual Big Chip Awards where we picked up the award for Best Use of Brand in Digital for 'Creating Amazing Online for Lexus'. Our work with Lexus saw us deliver their new brand direction “Creating...
Posted by: AmazeRealise What do you actually do? I am the Creative Director of exposure. We sometimes discuss amongst ourselves what it is a modern creative director does. At exposure my job falls into four main sections; idea architect, creative conductor, talent scout...
Posted by: Creativepool
Chris Jarvis, founder of Jarvdesign, (and one of the contributors at our first Pimm's and Portfolios evening), grabs a coffee with Creativepool to talk aesthetics, iMacs and dream re-brands. Describe the work you do in one sentence. An accessible...
Posted by: Creativepool