Displaying 8137 - 8172 of 9267 results
It was announced yesterday that the media planning and buying account of one of the largest retail firms in the country will be changing hands as Marks and Spencer hand their £60 million account to Mindshare, a global media agency owned by Group...
Posted by: Benjamin Hiorns
Getting an advertisement completely and utterly wrong is quite an art. For starters, it takes two parties who at least profess to know what they're doing: the client and the agency. Then the brief must wildly misunderstand the nature of the audience...
Posted by: Magnus Shaw
It's been reported that Apple are planning to hire up to 4 new digital ad agencies. This follows evidence presented in the latest Samsung-Apple lawsuit earlier this week, which revealed Apple's senior vice president of marketing Phil Schiller's...
Posted by: Benjamin Hiorns
Ataxia UK; a charity which offers support to people suffering from one of the UK's least recognised genetic neurological disorders, which affect balance, coordination and speech, have recently teamed up with advertising agency TBWA/London and...
Posted by: Benjamin Hiorns
The Guardian have been delving into the amazing world of Google Street View of late, and have been coming up with some clever uses for the world's most detailed map. Last month they placed famous artworks from around the world back in their original...
Posted by: Jessica Hazel
To capitalise on this year's Easter buzz, VCCP have introduced a new mascot for supermarket brand Asda, in the shape of a (quite literally) 'funky chick' with a few rather audacious moves up his sleeves (or lack thereof). The latest iteration of the...
Posted by: Benjamin Hiorns
AKQA is hosting the Future Lions competition for the ninth year in a row, in partnership with the Cannes Lions International Festival of Creativity. The competition (which counts Google amongst its partners) challenges young minds in the creative...
Posted by: Benjamin Hiorns
In the advertising business, there's only one thing worse than the most prestigious account on the planet going horribly sour - and that's the most prestigious account on the planet going horribly sour and it all leaking out across the web. So spare...
Posted by: Magnus Shaw
DigitasLBi announced yesterday that they had given the position of chief product officer to Pipa Unsworth, ex deputy managing director of the global marketing and technology company's rival agency; Syzygy. Throughout her career, she has also held...
Posted by: Benjamin Hiorns
Leo Burnett London have used the world famous Piccadilly Circus to give “Power to the people” in an ambitious new marketing stunt for McDonald's. The globally popular fast food brand is giving Londoners and tourists alike the chance to...
Posted by: Benjamin Hiorns
Yet another reality show came to an end last week, with Jermain Jackman being crowned king on The Voice. But these public competitions - from singing to cooking to interior designing to baking to skating - are nothing new. Did you know, for instance,...
Posted by: Ashley Morrison
WCRS has been incredibly busy of late, with a slew of campaigns dropping this weekend and a sizeable new account win. The first TV spot concerns their first work for DIY retail company B&Q since they won the brands account earlier this year,...
Posted by: Benjamin Hiorns
Last month it was announced that online brokerage firm 'E-Trade' were retiring their now legendary talking baby commercials, which have been mainstays on American television since they first aired during the Super Bowl commercials back in 2008....
Posted by: Benjamin Hiorns
It was announced yesterday that Leo Burnett London has promoted group marketing manager Katie Lee, to the position of managing director. The MD position has been left vacant for the past three years, since Paul Lawson was promoted to chief executive...
Posted by: Benjamin Hiorns
It's been announced that Rainey Kelly Campbell Roalfe/Y&R, the full service integrated creative agency of choice for the Great Britain tourism board campaign, has won the account of yet another esteemed British institution. The agency won the brief...
Posted by: Benjamin Hiorns
Published 18/12/2013 by Campaign Magazine In a year when the importance of creativity and innovation in digital rose further, SapientNitro stood ahead of its peers. And SapientNitro’s creativity extends to trying to make the world a...
Posted by: Publicis Sapient
When the dreadful story of the mysterious disappearance of Flight MH370 dawned on the world, it was notable how many people pontificated ‘Surely all those satellites and things can track a plane anywhere.’ Some hotheads even went as far...
Posted by: Magnus Shaw
It was announced yesterday that Justin Tauber is to assume the position of Director of Platforms and Operations at Lowe Profero in Australia. The role was created especially for Tauber, who previously held the title of Head of Platforms at Lowe...
Posted by: Benjamin Hiorns
On Monday the 28th of April, New York Women in Communications will present the 44th annual Matrix Awards, honouring seven extraordinary women who have made significant contributions to the communication industry. The ceremony, hosted by the...
Posted by: Benjamin Hiorns
Art, food, shoes, fashion, beer, handbags, ice cream and pizza - no one does the finer things in life quite like the Italians. Next month, 64 Lincoln's fields in Holburn will be awash with Italian style and culture all with a retro twist. The best of...
Posted by: Jessica Hazel
McDonald's is set to be honoured at this year's Cannes Lions Lions International Festival of Creativity, as the 'Creative Marketer of the Year' for 2014. The festival (the world's largest annual awards celebrating creative excellence in brand...
Posted by: Benjamin Hiorns
In their latest move to bolster growth in the MENA region, Leo Burnett have appointed Jean Traboulsi to spearhead business development in the region as the Regional New Business Director. This is a move that Leo Burnett MENA have made in recognition...
Posted by: Benjamin Hiorns
Last week saw Sir John Heggarty proclaiming most modern advertising to be sh*t. Perhaps there's something in the bracing Spring air, because this week ITV's commercial boss Simon Daglish has warned brands that '90% of content is crap'. Some livewires...
Posted by: Magnus Shaw
Yesterday it was announced that Washington Olivetto, the iconic Brazilian creative director and head of WMcCann Brazil, is to be given the Lifetime Achievement Award at this year's Clio Awards. The award ceremony (which is owned by Guggenheim Digital...
Posted by: Benjamin Hiorns
WPP, the largest advertising company in the world, have recently announced an increase in revenue of more than 6% in just the first two months of the year, thanks to improved business in both western Europe and the U.S. According to CEO Sir Martin...
Posted by: Benjamin Hiorns
Naming their children Apple and Moses would be reason enough for a lot of people to mock Gwyneth Paltrow and Chris Martin: a slightly bizarre melange of Hollywood new age tree hugger and artiste-who-takes-himself-a-bit-too-seriously. As if those same...
Posted by: Ashley Morrison
Rainey Kelly Campbell Roalfe/Y&R have been appointed by the Cabinet Office, as the lead strategic and creative partners for their 'Great Britain' campaign, which aims to promote the country as a potential holiday destination for overseas visitors....
Posted by: Benjamin Hiorns
Britvic soft drink makers 'Robinsons', have teamed up with Academy Award-winning visual effects wizards 'Framestore', to create a £5 million advertising campaign for their new Squash'd range of portable soft drinks. Framestore were the company...
Posted by: Benjamin Hiorns
AOL announced at a technology conference in California on Wednesday that their advertising business was to get a major overhaul in the shape of 'One by AOL'; an ad platform which unites all ad campaigns (including video, desktop and mobile) under one...
Posted by: Benjamin Hiorns
As part of its ongoing 'Unbelievable' campaign for Pepsi Max, AMV BBDO, OMD UK and Talon Outdoor recently took to the streets of London to surprise the locals with aliens, robots, tigers and more besides. PepsiCo rigged a London bus stop with...
Posted by: Benjamin Hiorns
In a joint venture, TMG Partners, one of the San Francisco Bay Area’s largest mixed-use property developers, and Northwood Investors LLC, a leading privately-held global real estate investment firm, announced today the selection of Foster +...
Posted by: Foster + Partners
“If you look at the UK, we are suffering because we are not putting the time into the idea and there’s empirical evidence to say that the quality of our output has gone down. It’s not my opinion. Empirical evidence from the audience...
Posted by: Magnus Shaw
Yesterday, Chime Communications posted pre-tax profits of £25 million for 2013. Operating income at the marketing services company, meanwhile, rose 8% year on year to £169.5 million. Annual operating profits, however, were flat, and the...
Posted by: Benjamin Hiorns
Digital advertising agency DigitasLBi have announced a brace of important new hires this past week. The latest is Morgan Carroll, who will serve as executive vice president and executive creative officer of the agency's Chicago and San Francisco...
Posted by: Benjamin Hiorns
For the past week, Facebook has been awash with no make-up selfies. You will now be looking at your colleagues, friends, bosses maybe even girlfriends, with new eyes, knowing now exactly how everyone looks first thing in the morning, albeit via the...
Posted by: Jessica Hazel
Whilst he's more renowned for his movie roles than his roles in advertising (indeed, according to IMDB he is officially the 'highest grossing actor of all time'), esteemed British actor (and oscar nominee) Gary Oldman is currently appearing in a...
Posted by: Benjamin Hiorns