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Displaying 361 - 396 of 1159 results

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Leaders

Discussing the power of storytelling with a Group Creative Director

Where would we be without stories? Stories have the power to change minds, inspire creativity and drive change. In the hands of the right leaders, stories can change the world forever. The Writer's Group Creative Director Charli Nordone certainly...

Posted by: Creativepool Editorial
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Industry

Empowering electric dreams with Hyundai and IONIQ - #BehindTheIdea

After the release of Hyundai's electric vehicle, IONIQ, the brand wished to make a bold statement to show the power of electric and how it can empower people to become the change they want to see in the world. The result of their partnership with...

Posted by: Creativepool Editorial
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Inspiration

The best free apps to boost your creative productivity

I know, I know - it's February already. Where did the first month of the year go? Most likely, in loads of planning for the year to come, and a healthy amount of procrastination too. As usual, the New Year came with its usual amount of hopeful...

Posted by: Antonino Lupo
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Workshop

5 healthy freelance habits to keep even after the pandemic

Freelancers had an interesting year. Alongside events and production, the freelance industry was the most hit and the one that took some of the hardest blows - especially when certain governments started to ignore their needs. With the wave of...

Posted by: Antonino Lupo
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Leaders

How can brands handle woke capitalism?

So 2020 was the year in which we saw brands moving increasingly closer to their consumers, in an attempt to show an understanding and humanity in the wake of the Coronavirus crisis. However, this was but the culmination of a long path which global...

Posted by: Creativepool Editorial
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Features

What does the Best Place to Work For look like?

The new year is upon us, January is almost over, and chances are you’ve been spending the past few weeks thinking about the next steps in your career. Or perhaps you would like to know how to make your business the best out there for employee...

Posted by: Antonino Lupo
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Workshop

How much should I charge as a freelancer?

So you’ve decided you want to go freelance. Congratulations! Choosing the freelance life is a huge decision and I’m sure you didn’t take it lightly. Of course, autonomy and independence comes at a certain price; and that price, you...

Posted by: Antonino Lupo
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Industry

On that time KitKat took a break – #BehindTheIdea

It can't be easy to always be the ultimate symbol of breaks for over 85 years. And yet, KitKat has been doing quite well for an octogenarian, keeping us company with tasty and crunchy chocolate for all these years. It was about time it took a little...

Posted by: Creativepool Editorial
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Industry

In Time Swept Ruins, All That Stands Are The Strong Foundations

You know us; we toe the line of optimism and realism every day. In the integrated marketing industry, and just as people who operate in the world from a brand strategy perspective, we’ve gotten pretty good at keeping things real, unfiltered,...

Posted by: Rock Candy Media
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Workshop

How young creatives can build a career in 2021

A young graduate looking to enter the industry in the middle of a pandemic? Well, you're not alone. According to the BBC, there are at least seven ways in which young people employment (or lack thereof) has been affected by the Covid crisis, either...

Posted by: Antonino Lupo
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Inspiration

Festive Sustainability: Dreaming of a Green Christmas

Christmas is a time for giving and family celebrations. Yet, it can be a time of excess and over-indulgence - from gifting to greeting cards and glitter - we question if the glamour is worth the garbage. Figures show that the festive season...

Posted by: SGK
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Leaders

What's next for social media marketing?

It's no wonder brands have invested big in the power of social media this year. With the vast majority of consumers stuck at home for long periods of time, online ads and social media were the only touchpoints between them and their target users. We...

Posted by: Creativepool Editorial
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Inspiration

Making music in the streaming age – #CompanySpotlight

When the advent of streaming unleashed pretty much what looked like a catastrophe on the music industry, many were forced to adapt or die. Founder of Syncsmith Gavin Mee was placed in an uncomfortable position - but he managed to make that harshness...

Posted by: Creativepool Editorial
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Features

Global creative calendar: December 2020

While 2020 is almost history, I hope you are ready, willing and able to celebrate the best days yet to come. Are you focused on sharpening your skills for the new year ahead? If so, some of the world's most elite organizers are preparing to unleash...

Posted by: The Darnell Works Agency
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Leaders

Why your work environment matters – With Group CEO Russ Lidstone

"Life is too short to work with people you don't like or respect." Russ Lidstone grew up in a small fishing town in Devon. Not many can easily get out of that life. To an extent, your roots and background are exactly what defines you, and it's not...

Posted by: Creativepool Editorial
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Inspiration

What is the fuel of endless inspiration?

When you are just starting out, you can easily get caught in a storm of passion, ambition and motivation for everything related to your craft. Some people lose that, or become disillusioned with time. You shouldn't. Senior Graphic Designer Stuart...

Posted by: Creativepool Editorial
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Features

Company Culture is more than words, perks and drinks

The Jefferson Talent Group have teamed up with Fiona Wilson to look at health and happiness in the marketing industry, running a series of workshops to discuss mental health and wellbeing. Alongside these workshops, we’ll explore the good, bad...

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Inspiration

Breaking your creative patterns

Curiosity brings knowledge. Knowledge brings experience. Experience brings confidence. You are hardly going to make it as a creative if you don't open your mind to new inputs and experiences. We know we babble about that a lot, but the more members...

Posted by: Creativepool Editorial
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Leaders

Blood, Sweat and Loads of Hamm

Spending ten years in the wrong place can truly wear you down. But it can also help you understand what you really want, and who you really aspire to be. That was the case for Garrick Hamm, Creative Partner at Williams Murray Hamm. Though he claims...

Posted by: Creativepool Editorial
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Leaders

What is Neurodiversity and why businesses must embrace it

It's impossible to not have at least some notions about diversity and inclusion, in the industry of today. Though we are a long way behind where we should be, the industry is moving active steps forward to help inclusion and this can be applied to...

Posted by: Creativepool Editorial
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Inspiration

Opening windows with creative director Dennis Hooftman

When it comes to inspiration, few things are as important as being able to remain open to new inputs. Creativity isn't always about doing something original. Sometimes, looking at work that has already been done can help you come up with new,...

Posted by: Creativepool Editorial
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Leaders

Andrea Lennon on why we should value togetherness while apart

Hearing Critical Mass EVP and managing director Andrea Lennon speak about her team, you would figure it is the most looked after bunch of creatives in the world. And you wouldn't be too far from the truth. Among a number of other awards this year,...

Posted by: Creativepool Editorial
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Job Description: 3D Artist

The third dimension has been enticing artists for decades, but it’s only in relatively recent years that some incredibly talented creatives have been able to truly utilise the flexibility, the depth, the power and the potential of 3D artistry....

Posted by: Creativepool
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Inspiration

Talking life and contrast with film director Brendan Beachman

Few professionals know the value of contrast like film director Brendan Beachman - and it's not just a simple word play. Brendan started as a production assistant right after graduating in film studies, then moved to be an office PA at a reality TV...

Posted by: Creativepool Editorial
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Workshop

Good agencies are better than in-house brand teams – Here's why

Jordan Lonsdale has been in the game long enough to live the two, often discussed sides of the same industry: in-house teams and agencies. According to the Wonderhatch account director, there are several misconceptions thrown into the mix when...

Posted by: Creativepool Editorial
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Workshop

How to Protect Your New Website From Cyber Attacks

Websites power the world. With over 1.8 billion sites (or even much more now) on the web, you can find sites that do just about everything. Whether you’ve designed a new blog, an eCommerce platform that will someday rival Amazon, or anything...

Posted by: Creativepool Editorial
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Leaders

Recruiting After the Pandemic In the Design Industry

The pandemic has changed the way we live and work. For the past few months, employees around the world have been working remotely, getting their projects done with video conferences and online project management. It also has definitely changed the...

Posted by: Angelina Harper
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Industry

Global creative calendar: October 2020

Each year, the Cannes Lions score the global branded communications and marketing industry on Reach, Communication, Craft, Experience, Innovation, Impact, Good, Health and Entertainment. The latest edition of our creative calendar is designed to...

Posted by: The Darnell Works Agency
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Leaders

Nick Lawton on running a family business

Low-skill roles can teach you a lot and leave you with tons of insights. One key takeout is definitely how to hate low-skill roles with a passion. Nick Lawton was lucky enough to do some cold-calling in London some time after uni, and that made him...

Posted by: Creativepool Editorial
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Inspiration

The pastel discipline of Maureen Fletcher

Maureen Fletcher is the kind of artist who would close an interview with a quote by Paulo Coelho. And that alone should capture the beauty and delicacy of her essence. An introvert by nature, with an HSP trait too, Maureen has spent almost two...

Posted by: Creativepool Editorial
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Features

Everywhere, nowhere: the future of the workplace

With the UK about to ban social gatherings again on Monday, the rest of the world is increasingly aware that tight lockdown measures will have to come back into effect soon. Work from home is here to stay, and this will shape the future of the...

Posted by: Antonino Lupo

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