Displaying 1 - 36 of 139 results
Addison Lee, the largest private hire minicab company in London, recently appointed Nick Constantinou as its new head of marketing and product innovation. Constantinou, who has previously held roles at McCann Erickson, AKQA overseeing product...
Posted by: Benjamin Hiorns
Base Design - Terminal 4 at JFK Airport Originally opened in 1957 and known as International Arrivals Building, Terminal 4 at JFK Airport in New York received a $1.4 billion redevelopment with its new building designed by Skidmore, Owings and...
Posted by: Creativepool Editorial
agenda21 Digital - Addison Lee agenda21 Digital has been appointed by Addison Lee, the world’s largest managed car company, as its’ lead digital marketing agency to help drive the business’ expansion in the UK. Effective...
Posted by: Creativepool Editorial
Studio Output - BBC Three Studio Output has created a new brand refresh for BBC Three, which aims to help them reconnect with their audience by defining the brand's character and designing a new visual toolkit that's more relevant for the digital...
Posted by: Creativepool Editorial
Remember those early, heady days of influencers? Brands were ecstatic at the prospect of a new avenue to market-a fresh, exciting way to engage with millennials and Gen Z. And it worked. Not only have influencers gained fame-attending the Met Gala or...
Posted by: Alex Hill
We've just wrapped up Mental Health Awareness Month and we've seen some incredible works from all across the creative industry to fight the stigma of talking about your mental health, whoever you are and wherever you are from. With suicide as the...
Posted by: Creativepool Editorial
Hato - D&AD Festival London-based studio Hato has elected to involve the public in creating the “collaborative visual identity” for this year’s D&AD Festival, using the ‘Start with a Mark’ campaign to invite people to...
Posted by: Creativepool Editorial
Then they want to figure out the best way of stopping people in their tracks, taking notice, and finding Fido. The same is happening with brands with a focus, or increased interest in digital. Every brief asks creatives to think...
Posted by: Simon Manchipp
I’m like one of those annoying reformed non-smokers who coughs, passively aggressively, as you spark up a social cigarette. I’m like the vegan who mocks you for eating Quorn, the new mum who tells my childless friends they haven’t...
Posted by: Amy Kean
by Ashley Morrison. James Bond is as much a part of my DNA (or life history) as Wimbledon, walks on Hampstead Heath on Sunday afternoon, and Mars bars. So it pains me a little bit to be mildly disappointed with the new Bond film. Don't worry, this...
Posted by: Creativepool
In March this year, “positive impact” agency Shape rebranded Women Deliver, a global advocacy organization. To learn more, we spoke to Geli Luna, Associate Design Director, and Ayesha Gardiner, Associate Strategy Director at Shape. What...
Posted by: Creativepool Editorial
With new, in-app shopping functionalities being unveiled by social media platforms regularly it’s easy to see how social commerce has become widespread practice so quickly. Gone are the days where consumers had to google a brand or product an...
Posted by: Creativepool Editorial
Imagination prides itself with the quality and craft of its virtual production processes, and once again the team has gone the extra mile with a new campaign in partnership with Epic Games. Powered by a MegaGrant from Epic Games, Imagination...
Posted by: Creativepool Editorial
The folks at Rowdy Studio are certainly not new to being featured in the Annual awards. After having been shortlisted a few times, however, 2020 was the year in which the team managed to grab a Bronze prize, with a colourful and incredibly stylish...
Posted by: Creativepool Editorial
The amazingly talented Valerie Carlson joined Critical Mass early in December 2020 as their new Global Chief Creative Officer, tasked with leading a team driven by innovation, positive change and tons of creativity. But to get there, Valerie did...
Posted by: Creativepool Editorial
Etcetera - Ben Dutch telecom provider Ben, and Amsterdam-based creative agency Etcetera, have launched the Ben-branded phone-condom - an eye-catching stunt to kick-off their “Better in Bed” campaign - and a radical solution to some of...
Posted by: Creativepool Editorial
WCRS - Warburtons Warburtons (the UK’s largest bakery brand) is bringing romance and nostalgia to the bakery aisle with its newest ad campaign, “Pride & Breadjudice,” which features Peter Kay in the starring role. Premiering this...
Posted by: Creativepool Editorial
Not-for-profit, creative organisation ADCAN recently announced the launch of the 2017 ADCAN Awards. The annual film-making competition returns for its fourth year, and for the first time the awards ceremony will be held in the home of film, Los...
Posted by: Creativepool Editorial
The National Theatre is set to open a dazzling new digital exhibition this week, which will be the biggest interactive installation the theatre has ever done. Enter wonder.land is a free, digital exhibition inspired by the theatre's new musical of...
Posted by: Creativepool Editorial
A clever new outdoor campaign from AMV BBDO for the V&A Museum of Childhood reimagines the Tower Hamlets borough in London's east end as one gigantic playground. Running throughout this week, the campaign promotes the museum which houses a vast...
Posted by: Creativepool Editorial
The new Rise To It campaign from Lexus will be the flagship platform for Lexus UK’s upcoming tennis ventures, which celebrate the brand’s partnerships with Sky Sports Tennis, LTA and the ATP tour. To learn more about the campaign, I...
Posted by: Creativepool Editorial
GREAT, Pablo, and UNLIMITED recently announced the launch of the latest iteration of the Unicorn Kingdom campaign, with the world’s first ‘Ever-Changing Statue’ - a distinctive, 3D-hologram installation in New York City - to raise...
Posted by: Creativepool Editorial
In early 2021, millions of ordinary people across the US started buying shares in the declining video game store GameStop - investing tens or even hundreds of thousands of dollars. Their investments were ridiculed by financial experts, but the...
Posted by: Creativepool Editorial
Cancel culture is a funny thing. It’s all well and good to declare yourself a scion of virtue and leap to the gallows with torch in hand whenever a new celebrity is outed as a sexual criminal but what happens when the source of the (in this...
Posted by: Benjamin Hiorns
Politics is a dirty business, particularly when bloodshed is involved. The atrocities currently raging in Israel and Gaza are beyond comprehension for many of us in the western world and, while our first instinct might be to send aid and...
Posted by: Benjamin Hiorns
Plant-based pioneer, BOL Foods, recently unveiled a new creative direction for the brand. Its previous slogan “Eat plants, love life” will be replaced with a new lifestyle-centric positioning - “Bring On Life”. The...
Posted by: Creativepool Editorial
BBH is putting the spotlight on the nation’s most famous chicken burger - Burger King’s Chicken Royale in a campaign that taps into a truth that for some, the Home of the Whopper, isn’t all about the beef. But instead of a...
Posted by: Creativepool Editorial
Tell us a bit about your role! Is there a “typical” day? Nope, there is no “typical” day! And that’s what I love. I’m still learning the team, clients, ways of working at the moment which is great fun. My role...
Posted by: Creativepool Editorial
Sexual wellness brand Durex, launched its decidedly cheeky #FitMatters campaign last year to educate people on the importance of using a correctly fitting condom. The campaign, created by VaynerMedia EMEA, was released after Durex’s own...
Posted by: Creativepool Editorial
Virtual production has arrived with a bang. Big name producers - most famously for The Mandalorian - are filming with huge state-of-the-art LED walls as virtual backdrops, instead of going out on location. But you don't have to be Disney to create...
Posted by: We Are Tilt
Wolff Olins partnered with Instacart to create a new identity system for the brand, as part of the grocery technology company’s ambition to serve more retail categories beyond food. Rooted in a new positioning and iconic logo, Instacart’s...
Posted by: Creativepool Editorial
Gillette Venus from P&G has launched its latest salvo from Grey New York to de-stigmatize pubic hair. This month it premiered the song “It’s Time to Care (For Your Pubic Hair)” featuring female rapper Princess Nokia. The brand...
Posted by: Creativepool Editorial
In celebration of Pride Month, SodaStream has launched its 2022 “Set All Your Colours Free” campaign. In celebration of the groups which are rising within the LGBTQIA+ community and promoting acceptance and tolerance between people,...
Posted by: Creativepool Editorial
Where do you get inspiration from? The typical answer here is to say ‘from everywhere’ but that’s really flipping unhelpful to those reading thinking, I really need some inspiration, where do I look. I was once in a meeting with...
Posted by: Simon Manchipp
Imagine the wonder if an outsider suddenly came down upon the Earth to admire all its beauty. Endless oceans, creatures and colours stretching out thousands of miles - something so precious that anyone would want to protect it. With an interesting...
Posted by: Creativepool Editorial
As we ease back into a new normal and things start opening up again, there are new avenues of profits for brands and advertisers worldwide that simply can't be ignored. Our favourred social media platforms have turned into proper digital...
Posted by: Creativepool Editorial