Leaders
Another 12 months and another few hundred ads to sort through, but this year it was actually more of a pleasure than a chore. My only criteria this year was that I vowed to steer clear of any spots that were tied to heavily to a particular pop...
Posted by: Benjamin Hiorns
Leaders
The Science Museum and Samsung launch the Digital Lab research project
The Science Museum and Samsung have announced the launch of Digital Lab; a pioneering research project undertaken with the help of Cheil London, which will explore new ways to...
Posted by: Creativepool Editorial
Leaders
The Calmingstone uses technology to prevent panic attacks
The Calmingstone is a pebble-shaped, handheld device originally designed in 2014 by Ramon Telfer, who, after suffering with anxiety himself, found that there wasn't a tangible product on the...
Posted by: Creativepool Editorial
Leaders
Karmarama - Kerrygold's
Karmarama is launching a gleefully optimistic new TV campaign for Kerrygold’s spreadable butter range, which is set to go live this weekend. The inspiration for the idea came from the fact that the home of Kerrygold is...
Posted by: Benjamin Hiorns
Leaders
MEC Wavemaker
MEC Wavemaker has boosted its senior team with a series of promotions, including Ben Bradley as its new Head of Sports & Entertainment Partnerships. Bradley, previously a Business Director, will now lead Sport and Entertainment...
Posted by: Creativepool Editorial
Leaders
Huawei and Isobar launch a smartphone livestream from space
In a sensational PR stunt last week, Huawei’s newest flagship handset Honor 8 set a new world record for the “Highest smartphone livestream ever.” The stunt was part of an...
Posted by: Benjamin Hiorns
Leaders
Southpaw
Following a successful run of pitch wins, Southpaw has made a trio of new senior appointments in the past month, to help drive the next phase of their business strategy and growth plans. Joining the agency as a Senior Creative, Barney...
Posted by: Creativepool Editorial
Leaders
DDB Hong Kong's app lets users craft jewellery with their heartbeat
DDB Group Hong Kong is turning heart rate data, a mainstay of fitness analytics apps, into an opportunity to create a personalised gift that is quite literally from the heart....
Posted by: Creativepool Editorial
Inspiration
Our new City Guides feature is the guidebook you never asked for but always wanted. Conventional travel guides are all good, but they don't really offer you the opportunity to immerse yourself in a city's creative heart. We're changing all that, by...
Posted by: Kate Lewin