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Displaying 289 - 324 of 407 results

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Inspiration

The very special place that is Taxi Studio - #AnnualSpotlight

As our 2020 People's Choice Independent Agency of the Year, Taxi Studio certainly isn't new to the Annual nor to winning prizes for award-winning work. Being our fourth ranked design agency on Creativepool, Taxi Studio's profile is an explosion of...

Posted by: Creativepool Editorial
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Inspiration

"Don't just copy and paste with your entry" - #JudgeSpotlight

Brand Team of the Year is an interesting category to score. Judges are exposed to a number of brilliant brands and their creative strategies, and like in the case of EVEN Creative Founder Dan Wilkinson, there will always be something amazing to learn...

Posted by: Creativepool Editorial
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Inspiration

Positive Perspectives from Latin America - #AnnualSpotlight

Last year, a communications agency from Latin America surprised us all across the board by being awarded the PR Agency of the Year prize in Annual 2020. One year later, and the energy of Sherlock Communications (also to be rendered as Sherlock Comms...

Posted by: Creativepool Editorial
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Industry

Looking back on Annual 2020

Shiny covers have started to flood our social channels, as the trophies for last year’s Annual 2020 reach our winners this week. Looking back on the year that’s just been, it’s hard to say this wasn’t somewhat of an...

Posted by: Antonino Lupo
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Inspiration

The magic of award-winning animation with Ambassadors - #AnnualSpotlight

Ambassadors is a creative production studio driven by the belief that craft makes all the difference. It is a testimony to Ambassadors's love for the industry and craft of animation that they were able to become our very first Creative Services...

Posted by: Creativepool Editorial
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Leaders

What is digital sustainability, and why should you care?

It's easy to conceive sustainability in its most tangible form - innovative packaging solutions, plastic waste, plant-based products and so on. But what about that email you just sent? What kind of impact does our digital footprint leave on the...

Posted by: Creativepool Editorial
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Leaders

Discussing emotions with the Global CEO of Sweetshop - #JudgeSpotlight

If there is one thing this pandemic has shown us, it was the power of emotions and how much that matters for advertising. However, Wilf Sweetland, Global CEO of Sweetshop, argues that brands have all gravitated towards the same emotions last year,...

Posted by: Creativepool Editorial
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Inspiration

Riding on a dream with Anastasia Beltyukova - #AnnualSpotlight

We can't help but love everything that Anastasia Beltyukova (aka Tribambuka) creates for the world to see. With a beautiful dreamlike style and wondrous little creatures populating her art, Anastasia is an incredibly talented illustrator with true...

Posted by: Creativepool Editorial
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Leaders

Why big brands need design systems

It is now yesterday's news that the consumer experience has almost entirely shifted online as a result of a global pandemic. With such sudden change in behaviour, consumers have honed their taste in regards to interactive experiences, and they are...

Posted by: Creativepool Editorial
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Features

You don’t need the big budget to embrace purpose

Early last year, Unilever doubled down on brand purpose and argued that investing more in purposeful communications is the smart thing to do for any brand. That was January 2020, and since then, a global pandemic has proven Unilever quite right, with...

Posted by: Antonino Lupo
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Industry

The Art of Winning: top tips to win an award

No matter how many or few awards you’ve entered, you can never be too certain of your entry and there is always something new to learn from each and every award experience. Winning awards is an art. But like most arts, it only takes a bit of...

Posted by: Antonino Lupo
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Leaders

Beauty beware - the B-Corps are coming

The global vegan market is predicted to reach $31.4 billion by 2026. The rise of the plant-based diet has recently generated a whole new wave of consumer awareness in certain sectors, with environmentally conscious consumers looking for greener...

Posted by: Creativepool Editorial
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Industry

Celebrating innovation with Huckletree and Otherway - #BehindTheIdea

It is universally acknowledged that creativity thrives in constraints. The past year has been a great measure for that, showing the best and most innovative business leaders shining in a fierce game of 'Adapt or Die.' To celebrate all these...

Posted by: Creativepool Editorial
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Inspiration

A lens to fulfil all dreams - #AnnualSpotlight

The incredibly talented photographer that is Richard Wadey certainly isn't new to appearing on these virtual pages. However, albeit shortlisted several times in The Annual since its inception, it was not until Annual 2020 that Richard grabbed a...

Posted by: Creativepool Editorial
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Inspiration

Mosaics of creative excellence - #AnnualSpotlight

The first time we laid eyes upon Charis Tsevis's work, we knew we'd found something incredibly special and unique. For some reason that still escapes our best guessing exercises, Charis loves mosaics and has founded a whole, entirely personal style...

Posted by: Creativepool Editorial
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Industry

The past present and future glories of Shutterstock - #BehindTheBrand

Shutterstock is a name that has slowly but surely become almost as ubiquitous as Google and Wikipedia. The fact it's managed to do so in under 20 years is a testament to not only the flexibility of the platform, but the power of the brand. In our...

Posted by: Creativepool
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Inspiration

The illustrator who gave a hand to Absolut - #AnnualSpotlight

As part of our series shining a spotlight on some of our favourite Creativepool Annual winners of the last few years, today we’re looking at Italian illustrator and graphic designer Oscar Cauda. Born in 1990 in Pinerolo, near Turin, where he...

Posted by: Creativepool
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Inspiration

From simple visions to Something Big - #CompanySpotlight

Some of the best agencies and pieces of creative work in this industry are often born out of simplicity and clarity of vision. The story of Something Big, one of the Top 20 communications agencies on Creativepool, isn't much different in that...

Posted by: Creativepool Editorial
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Leaders

Social Commerce: the new retail avenue for brands

Following the rise of social media during the pandemic, one may be left to wonder about the destiny of retail and how retail sales will be shaped by such surge in social media user bases. It is true that there is an opportunity for brands to take on...

Posted by: Creativepool Editorial
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Leaders

Discussing sonic branding with the Global CMO of amp - #GettingToKnow

The story of amp Global CMO Uli Reese would sound incredibly inspiring to any musician out there. Forged by the scorching flames of TV composition in Hollywood, Uli entered the industry as a music composer and has found his own way through the music...

Posted by: Creativepool Editorial
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Leaders

Sustainability needs its digital heroes

In our mostly-digital world, brands have countless ways to connect with consumers and engage with them on sustainability issues. However, the process of digital transformation is often forgotten or overlooked. Any website is leaving a "digital...

Posted by: Creativepool Editorial
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Leaders

How Maverick Media connects People to Video Games - #GettingToKnow

You can tell from the interview below that Joel Maguet, Head of Studio at Maverick Media, is a huge fan of stories and moving people with them. Joel has always been passionate about film and production, so when the time was right, choosing Film...

Posted by: Antonino Lupo
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Features

How Covid killed and then gave hope to retail brands

It’s been little over a year since our society was reshaped completely to comply with the new Covid-19 rules. It’s been a bleak year for most, an interesting one for all, and clearly a challenge for every brand and creative professional...

Posted by: Antonino Lupo

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