Design

*

Rebrand Roundup: The art of language, beautiful spaces, Insta novels and other stories

Published by

Baxter and Bailey – AGL

*

Baxter and Bailey has rebranded coaching and communications agency AGL, which writes speeches and manages the public reputations of influential people such as politicians, prime ministers and royalty. Baxter and Bailey has given AGL a new identity, which focuses on the art of language and celebrates grammar and typography as something “beautiful.” The new logo features the brand name set in black, lowercase serif typeface Monday, which was designed by type foundry A2. This core typeface is used heavily throughout all communications, with the

 

This content is for members only

Click below to activate your Free Registration

Get Access

Already a member? Login here

 

Comments

More Design

*

Design

NIKEiD rebrand ticks all the boxes

New York-based creative agency Gretel has created a new look for Nike’s customisation service, formerly known as NIKEiD, now named Nike By You. The service gives consumers and Nike heads the chance to co-create their own sportswear with the...

Posted by: Industry Updates
*

Design

8 designers on their Oscar movie poster remakes

Ahead of Sunday's Oscars ceremony, eight in-house designers at Shutterstock have given this year's Best Picture nominees the pop art treatment using content from the creative platform. Shutterstock runs its Oscar Pop! poster series every February...

Posted by: Industry Updates
*

Design

10 principles of good design from Dieter Rams

In this scene from Rams, Gary Hustwit's recent documentary about Dieter Rams, the legendary designer offers his 10 key principles of good design. Watch as he explains how he reflected on his body of work and the fundamentals of his design philosophy...

Posted by: Industry Updates