Design

*

Rebrand Roundup: Pink gin, the Future London Academy, British basketball and more

Published by

Impero – The Gin Hub

***

The Gin Hub has appointed Impero to launch its newest product – Beefeater Pink. The campaign first launched in Spain (the world’s 2nd largest market for gin) and will roll out to 12 additional markets over the summer. Impero has developed an entirely new visual identity for the gin as well as a full creative campaign, which spans out-of-home, digital, on-trade and social media. Created by Master Distiller, Desmond Payne MBE, Beefeater Pink is based on the traditional Beefeater London Dry gin with the

 

This content is for members only

Click below to activate your Free Registration

Get Access

Already a member? Login here

 

Comments

More Design

*

Design

How to visualise the fear of public speaking

Pritam Biswas, of The Commas, is the artist behind the design of Speechless, a pocket-guide to public speaking and effective communication that was launched last year. If you work in the creative industries and have ever been at a loss for words...

Posted by: Creativepool Editorial
*

Design

Freedom typeface marks 30 years since the fall of the Berlin Wall

A film and new typeface inspired by original graffiti from the Berlin Wall has been created as part of a campaign to mark the 30th anniversary of the structure coming down in November 1989. The film, created by HEIMAT Berlin, includes sirens, dogs...

Posted by: Creativepool Editorial
*

Design

Royal Mail puts its stamp on Christmas 2019

British postal service Royal Mail has unveiled its Christmas Special Stamps for 2019 with a new Nativity theme. Created by London studio Charlie Smith Design and paper-cutting artist duo Hari and Deepti, the collection is both contemporary and...

Posted by: Creativepool Editorial
ad: