Design

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Rebrand Roundup: Brewdog's bold new beer, Crimestoppers, fancy gin and more

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The Red Dress – Brewdog

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Craft beer brand Brewdog has released a new drink, featuring both a recipe and packaging designed to raise awareness about the impact of climate change. The beer is titled “Make Earth Great Again,” in reference to the slogan used by Donald Trump for his election campaign. It features packaging that shows the US president battling a polar bear and a recipe that uses ingredients from areas affected by global warming. Brewdog describes the product as a protest against the USA's decision to withdraw from the

 

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