Design

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Rebrand Roundup: Animal Planet, Temper, Infinite Sessions and more

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Animal Planet by Chermayeff & Geismar & Haviv

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New York-based design studio Chermayeff & Geismar & Haviv has rebranded nature channel Animal Planet led by a new distinctive logo intended to be better recognised across all platforms.

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The blue elephant design also pays homage to the history of the brand and was unveiled by studio partner Sagi Haviv at the Adobe Max conference in Los Angeles recently. Pay TV channel Animal Planet first aired 22 years ago

 

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