ad: Get Real with Jukin Media

Rebrand Roundup: Alzheimer's, Mr Kipling, Sports Cars, Turkish Telly and Booze

Published by

Heavenly/McCann – Alzheimer's Society


The Alzheimer’s Society has been rebranded to “banish ideas of dementia as an older person’s disease” and make the charity accessible to a much wider and younger audience. Consultancy Heavenly has designed the new branding and created a set of design guidelines, while advertising agency McCann has worked on a new marketing campaign, which will launch in April this year. The charity is hoping to ditch its previous cold and clinical look with a new visual identity system incorporating a flower emblem, more colours and a


This content is for members only

Click below to activate your Free Registration

Get Access

Already a member? Login here



More Design

ad: Check out our profile and live jobs!
ad: Date a Creative