It's that time of year again when brands start milking our emotional connection to Christmas, so here I'll be looking at a few of the more interesting Christmas-themed ads to debut in recent weeks. I won't be featuring the annual John Lewis spot from adam&eveDDB, because everything that can be said about that ad has probably already been said many times over, though it is worth using the already iconic “Man on the Moon” as an example when it comes to the power of Christmas advertising campaigns. There's also the
Comments
More Leaders
Leaders
Regenerating London’s Commercial Quarter #BehindTheBrand
This week, we spoke to longtime Creativepool friend and SomeOne Founder Simon Manchipp, to discuss his agency’s visual identity for a bold new regenerative programme in London. What was the brief? Create a new comprehensive visual and verbal...
Posted by: Creativepool EditorialLeaders
Should Creative Directors be on the Board?
Creativity is typically viewed as a softer skill. Consequently, it’s rarely valued in business as much as it ought to be. When budgets are planned and operations strategised, finance and technology are favoured, with creative roles habitually...
Posted by: Dawn CreativeLeaders
Inspiring Female Leaders: An Interview with RAPP CEO Gabrielle Ludzker
Gabrielle Ludzker is not just any CEO. The current head honcho at customer experience agency RAPP has spent her career breaking away from the traditional corporate CEO stereotype. and leads to inspire rule breakers. Gabby is an inspirational rule...
Posted by: Benjamin Hiorns