Advertising

*

Rebrand Roundup: Paradise islands, cool runnings, Valentine's specials and more

Published by

Snask – Kandima

****

It's not often a studio gets the “big wet dream task” to brand an entire island of paradise, but that's exactly what happened to Stockholm's Snask recently when it was approached by Kandima, a resort in the Maldives. Kandima is a newly opened family resort on its very own atoll. When Snask got the brief it wasn’t even built, but only seeing aerial images of the actual atoll and the architectural drawings were enough to make them agree to the job. Recognising that many resorts in

 

This content is for members only

Click below to activate your Free Registration

Get Access

Already a member? Login here

 

Comments

More Advertising

*

Advertising

Why white male creative directors are ruining advertising

The reason 89% of advertising is forgotten is because white men in London are the ones making the ads, according to Paul Mellor, owner and design director at Mellor&Smith. It’s all well and good for business leaders like Cindy Gallop and Sir...

Posted by: Ryan Watson
*

Advertising

7 ads that prove Carlsberg wasn't all bad as new pilsner launches

Danish beer brand Carlsberg recently took the brave decision to launch a new campaign criticising the taste of its own product to promote the launch of a new pilsner. The work has seen social videos emerge featuring employees reading out negative...

Posted by: Industry Updates
*

Advertising

Burger King’s flame-grilled glasses are too hot to handle

Fast food chain Burger King has launched a range of flame-grilled glasses in France to promote the intense flavour of its burgers. Independent agency Buzzman is behind the limited-edition product, with more than a million of the glasses created and...

Posted by: Industry Updates