The first ever UK Agency Awards (a joint venture between The Art of New Business and Don’t Panic Events) was held in a glamorous ceremony at the Emirates Stadium last Thursday (September 10), which was attended by 200 industry professionals from 62 agencies across the UK. Judged by a panel of 20 leading in-house professionals in marketing, advertising and digital communications including Mathew Gaunt, Head of Brand Communications, Wickes, Bobi Carley, UK Commercial Director, The Walt Disney Company and Neil Costello, Head of Customer Marketing, Aviva; the awards were the first to celebrate how creative agencies are run, marketed and grown.
The first ever UK Agency Awards was held in a glamorous ceremony at the Emirates Stadium last Thursday
There was an incredibly high standard of work on show, so the award for the Grand Prix was particularly hotly contested, but it was eventually taken home by Saatchi & Saatchi. Winning highlights included MediaCom North for Best New Business Culture, Frank PR for Best Agency Website and Iris for Best Large Agency Brand. It wasn’t just agencies in the spotlight last night, Mark Evans, Marketing Director, Direct Line won the coveted Best Client Award, nominated by Saatchi & Saatchi London.
The Grand Prix was particularly hotly contested, but was eventually taken home by Saatchi & Saatchi
Karla Morales-Lee, co-founder of The Art of New Business, said: “Creative agencies produce amazing work to market their clients’ brands, but many don’t get the chance to shout about the amazing work they do in promoting themselves. The work showcased by last night’s winners shows how innovative agencies can be and I’m excited to see how next year’s entrants will wow the judges and get the recognition they deserve.”
UK Agency Awards 2015 Winners (in alphabetical order)
Agency Blog Award - TopLine Comms: The B2B PR Blog
Best Agency Growth Consultancy - The Caffeine Partnership
Best Agency Website - Frank PR (The Frank PR Website)
Best Client Award - Saatchi & Saatchi London (Mark Evans, Marketing Director, Direct Line Group)
Best Content Marketing - Stein IAS (The Digital Marketing Maturity Index)
Best Direct Mail Campaign - Iris (Adidas Hate Mail Direct Mail Campaign)
Best Event - Saatchi & Saatchi London (Mumstock 2014 & 2015)
Best Independent Consultant Award - Camilla Honey, Founder and Managing Director, JFDI
Best Large Agency Brand - Iris
Best Medium Agency Brand - Leapfrogg
Best Mobile Campaign - Cyber-Duck (UX Companion Mobile Campaign)
Best New Business Culture - MediaCom North
Best PR Campaign - Saatchi & Saatchi London -(Taking the Colour Out of Britain)
Best Research Study - Omobono - (What Works Where in B2B Digital)
Best Search Campaign - CTI Digital (Increasing Inbound Enquiries Using Paid Search)
Best Small Agency Brand - The Beautiful Meme
Best Social Media Campaign - One Minute Briefs
Most Impressive Agency Growth - Brainlabs Digital
Rising New Business Star Award - Alanna Curtin, Group Account Manager, The Future Factory
The Grand Prix Award - Saatchi & Saatchi (Mumstock)
