ad: Annual 2024 Now Open For Entries!
*

Agency of the Week: Cheil Worldwide

Published by

Helping North Korean defectors regain their mental health

South Korean-North Korean Translator

Cheil Worldwide have signed up with Samsung Medical Center and the Korea Hana Foundation to launch the ambitious and benevolent “Soulmate” project, which aims to help young North Korean defectors regain their mental health and adapt to life in a more civilised society. The project, which will officially launch in March, is an escalation of a campaign launched last year, when Cheil launched the “UniVoca” South Korean – North Korean Translator smartphone app. This app, which was created

 

This content is for members only

Click below to activate your Free Registration

Get Access

Already a member? Login here

 

Comments

More Leaders

*

Leaders

Regenerating London’s Commercial Quarter #BehindTheBrand

This week, we spoke to longtime Creativepool friend and SomeOne Founder Simon Manchipp, to discuss his agency’s visual identity for a bold new regenerative programme in London. What was the brief? Create a new comprehensive visual and verbal...

Posted by: Creativepool Editorial
*

Leaders

Should Creative Directors be on the Board?

Creativity is typically viewed as a softer skill. Consequently, it’s rarely valued in business as much as it ought to be. When budgets are planned and operations strategised, finance and technology are favoured, with creative roles habitually...

Posted by: Dawn Creative
*

Leaders

Inspiring Female Leaders: An Interview with RAPP CEO Gabrielle Ludzker

Gabrielle Ludzker is not just any CEO. The current head honcho at customer experience agency RAPP has spent her career breaking away from the traditional corporate CEO stereotype. and leads to inspire rule breakers. Gabby is an inspirational rule...

Posted by: Benjamin Hiorns
ad: Annual 2024 Now Open For Entries!