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Account Wins of the Week

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JCDecaux – Network Rail

JCDecaux has retained Network Rail's £280m outdoor advertising contract and is committed to converting all of the transport network's advertising space into digital screens over the next five years. The outdoor operator won the contract, which commences in December, after a competitive tender. The five-year deal covers all Network Rail-managed stations, including Birmingham New Street, Glasgow Central, London Liverpool Street, London Victoria, London Waterloo and Manchester Piccadilly. JCDecaux has handled the Network Rail business since 2010 and was responsible for the installation of Europe's largest

 

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