Advertising

ad: Connect: London
*

Account Wins of the Week

Published by

Manning Gottlieb OMD – The UK Government

The UK Government has awarded its media-buying contract to Manning Gottlieb OMD in a four-year deal worth up to £600m that aims to “set the global standard for transparency.” The new framework aims to benefit citizens, improve transparency in the media supply chain (especially in programmatic buying), and to help “fight fake news.” The Government set out to run a review that could be an example to the rest of the ad industry after a botched 2014 process ended up being challenged by

 

This content is for members only

Click below to activate your Free Registration

Get Access

Already a member? Login here

 

Comments

More Advertising

*

Advertising

Top hires this week

Laurentino lands CCO role at Ogilvy Ogilvy UK has appointed André Laurentino (pictured above, centre) to run its creative department as chief creative officer. Laurentino has led multi-disciplinary teams to produce work for the likes of...

Posted by: Industry Updates
*

Advertising

Ads of the Week

Barbie - The Dream Gap Project Starting at the age of five, many girls begin to develop limiting self-beliefs. They stop believing their gender can do or be anything. This is the Dream Gap and this is the year toy brand Barbie begins working to...

Posted by: Industry Updates