Advertising

*

Account Wins of the Week

Published by

WPP – BP

BP has selected WPP as its preferred partner to provide marketing communication services for its Corporate, Fuels and Castrol businesses globally. The decision is the culmination of a thorough competitive review process which began in mid 2017. WPP’s Team Energy, created specifically for BP, will provide services including advertising, media investment management, digital media, marketing communication and branding services, public relations and brand research – drawing on talent and expertise from agencies such as VML, Ogilvy, Mindshare, Grey, Essence, SocialLabs and Landor. As part of an

 

This content is for members only

Click below to activate your Free Registration

Get Access

Already a member? Login here

 

Comments

More Advertising

*

Advertising

The Times and The Sunday Times turn Westminster into a jungle

Newspapers The Times and The Sunday Times gave commuters a surprise this morning as they transformed Westminster Station in London into a jungle. It marks the beginning of their second Politics. Tamed. campaign, which portrayed politicians as...

Posted by: Creativepool Editorial
*

Advertising

VCCP encourages Londoners to watch their speed for TfL

Transport for London (TfL) has launched a new campaign encouraging the city's drivers to keep pay closer attention to their speed. Instead of focusing on the driver and their actions on the road, the new TV spot and print ads out of VCCP London take...

Posted by: Creativepool Editorial
*

Advertising

New radio campaign uncovers the haunting sounds of the sea

Marine conservation charity Surfers Against Sewage (SAS) has launched a new radio campaign shining a light on the damage being done to our oceans despite the fact that 95% of them remain unexplored. Created by M&C Saatchi, and following on from...

Posted by: Creativepool Editorial
ad: