Leaders

ad:
*

Rebrand Roundup: Wolves, spices, ciders, flags and other stories

Published by

SomeOne – Wolverhampton Wanderers

Design studio SomeOne has developed a new brand identity for the Wolverhampton Wanderers (Wolves) football club. The new branding was created to reflect the new era of the club under the leadership of the Fosun Group, according to the studio, a Chinese organisation who took over the club in 2016. SomeOne’s brief was also to encompass the Wolverhampton Wanderers FC’s past as a founding member and champion of the English Football League, which started in 1888, while giving the club a “new distinctive personality,

 

This content is for members only

Click below to activate your Free Registration

Get Access

Already a member? Login here

 

Comments

More Leaders

*

Leaders

Social Commerce: the new retail avenue for brands

Following the rise of social media during the pandemic, one may be left to wonder about the destiny of retail and how retail sales will be shaped by such surge in social media user bases. It is true that there is an opportunity for brands to take on...

Posted by: Creativepool Editorial
*

Leaders

Discussing sonic branding with the Global CMO of amp - #GettingToKnow

The story of amp Global CMO Uli Reese would sound incredibly inspiring to any musician out there. Forged by the scorching flames of TV composition in Hollywood, Uli entered the industry as a music composer and has found his own way through the music...

Posted by: Creativepool Editorial
*

Leaders

Sustainability needs its digital heroes

In our mostly-digital world, brands have countless ways to connect with consumers and engage with them on sustainability issues. However, the process of digital transformation is often forgotten or overlooked. Any website is leaving a "digital...

Posted by: Creativepool Editorial
ad:
ad:
ad:
ad:
ad: