Leaders

ad:
*

Rebrand Roundup: Depop, BBC Radio 1 in Ibiza, Carlsberg Black Gold and other stories

Published by

DesignStudio – Depop

***

DesignStudio has rebranded online marketplace Depop with the aim of showing off the “attitude” and “confidence” of its buying and selling community. Depop, set up by the co-founder of quarterly pop-culture magazine Pig, started off as an app to buy items featured in the magazine. It has since added a selling function, and a community aspect where you can see what friends and those you’re following are liking, buying and selling. Its community is made up of stylists, designers, artists, shops and collectors, which the company describes

 

This content is for members only

Click below to activate your Free Registration

Get Access

Already a member? Login here

 

Comments

More Leaders

*

Leaders

Discussing emotions with the Global CEO of Sweetshop - #JudgeSpotlight

If there is one thing this pandemic has shown us, it was the power of emotions and how much that matters for advertising. However, Wilf Sweetland, Global CEO of Sweetshop, argues that brands have all gravitated towards the same emotions last year,...

Posted by: Creativepool Editorial
*

Leaders

How a pandemic changes brand perceptions

There's no denying that the pandemic has changed consumer behaviour worldwide, forcing the whole creative industry to find new ways to adapt to a new normal. What was perfectly reasonable and effective in a world dominated by reason and logic, such...

Posted by: Creativepool Editorial
*

Leaders

Why big brands need design systems

It is now yesterday's news that the consumer experience has almost entirely shifted online as a result of a global pandemic. With such sudden change in behaviour, consumers have honed their taste in regards to interactive experiences, and they are...

Posted by: Creativepool Editorial
ad:
ad:
ad:
ad: