Leaders

ad:
*

Maggie's applies for planning permission for new Norman Foster designed Centre at The Christie

Published by

Maggie’s, the charity which provides practical, emotional and social support for people with cancer, has applied for planning permission for a new Maggie’s Centre in the grounds of The Christie in Manchester. The Centre is designed by world-renowned architects, Foster + Partners.

Working in partnership with The Christie - a global leader in cancer treatment and research - the new Maggie’s Centre will provide free practical, emotional and social support for anyone living with cancer as well as their family and friends. The Centre will significantly enhance the cancer support already offered at The Christie to include Maggie’s evidence-based core programme of support delivered in an uplifting non-clinical environment, as well as a comprehensive service of complementary therapies. The new Centre is due to open in 2016.

Maggie’s Chief Executive, Laura Lee said, “We are delighted that Lord Norman Foster is designing the Maggie’s Centre at The Christie. Great architecture is vital to the care Maggie’s offers, creating environments that are both calm and uplifting. The application for planning permission brings us one step closer to the Centre becoming a reality and being able to offer the highest quality cancer support to the people of the North West.”

Deputy chief operating officer at The Christie, Dr Stephanie Jenkins, said; “This is an exciting step forward in a development which would make a huge difference to our patients and their families. A Maggie’s Centre would significantly enhance the cancer care and support already offered at The Christie, giving our patients access to a wider range of therapies and support. We look forward to the outcome of the planning application.”

As one of the leading architects of his generation, Lord Norman Foster’s works include an international portfolio of famous buildings including 30 St Mary Axe – otherwise known as “The Gherkin”, Hong Kong International Airport and Hearst Tower in New York. The design of the new Maggie’s Centre at The Christie is particularly personal to him as he was both born in Manchester and has had first-hand experience of the distress of a cancer diagnosis.

Read more

Comments

More Leaders

*

Leaders

Why big brands need design systems

It is now yesterday's news that the consumer experience has almost entirely shifted online as a result of a global pandemic. With such sudden change in behaviour, consumers have honed their taste in regards to interactive experiences, and they are...

Posted by: Creativepool Editorial
*

Leaders

Brands must make sustainability for the many, not the righteous few

Consumers are not stupid. Anyone who's been in the advertising game for long enough will know that, and they will also know that underestimating customer expectations is a recipe for certain failure. Still, customers will be looking for the best...

Posted by: Creativepool Editorial
*

Leaders

Business goals and purpose are not incompatible

The Covid-19 pandemic has seen a rise in popularity for brands who are more purpose-driven. The past year has shown us how important it is to have a purpose to which your customers can connect, one key message that can be described in one sentence...

Posted by: Creativepool Editorial
ad:
ad:
ad:
ad:
ad: