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Agency of the Week: Saatchi & Saatchi

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Telling a surreal tale of love in Thailand

GrabCar

Saatchi & Saatchi Thailand has launched a new campaign for GrabCar with an online film, which acts as a sequel to their launch film “Super Easy Life.” The new film, called “Super Sweet Dream,” centres around the ultimate comfort ride available through GrabCar’s mobile application service (powered by GrabTaxi), which enables customers to book rides anytime, anywhere. The campaign kicks off with an online film, and will be rolling out into a full IMC campaign and other brand activations. Saatchi &

 

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