Life in the living room: Why TV still matters in 2019

Published by

- By Rhiannon Murphy, head of TV at the7stars - 

Television, or at least our relationship with it, has changed. Over the past 20 years we’ve gone from celebrating the launch of a fifth terrestrial channel on our TV screens in the UK to enjoying instant access to a wealth of on-demand over-the-top (OTT) services and web-based options across multiple portable devices.

No longer are we being locked into watching and absorbing 'whatever’s on this evening.' Now, we’re calling the shots. However, while the humble days of eagerly scouring the Radio Times


This content is for members only

Click below to activate your Free Registration

Get Access

Already a member? Login here



More Trends



WTF is happening? 5 consumer trends for 2020

What does the future look like? Change is happening at a faster rate than ever before and we've become one global community meaning we witness even more evolving of consumer habits. At Connect: London, Hollie Lubbock, interactive design lead at...

Posted by: Industry Updates


Accelerate your brand evolution with hybrid thinking

Think about the word “hybrid,” and it’s likely to evoke thoughts of eco-friendly cars, new types of plants cultivated by combining those that already exist, human robots in sci-fi novels, or even crossbred dogs. By its very nature,...

Posted by: AdventureLAB


Advertisers must also be technologists

In advertising, it's important that you keep up with the latest technology in order to figure out more efficient and effective ways to connect with your consumers. Today, we interview director of technology, Ivan Mayes, to get his take on where the...

Posted by: Kevin Forister