Ads of the Week: Unbelievably fast objects, Ryan Reynolds’ mobile game addiction and other stories

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LOVE – Umbro

Breaking news. UFOs have been discovered by Umbro and Premier League footballer Michael Antonio. The news broke following an ordeal in which comedian Brett Domino (alter ego of musician and comedian Rob J Madin) and Rich Hall were sent to find the footballer who had ‘somehow’ gotten hold of Umbro’s brand new “Unbelievably Fast Object.” The UFOs are known to consumers as the new Velocita 4 Pro boots, launching worldwide August 3rd. The campaign, designed and executed by lead creative agency LOVE, perfectly captures the essence


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