Leaders

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Account Wins of the Week

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isobel – The White House

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It was announced on April 1 this year that The White House has hired independent creative agency, isobel, to “make Trump more popular amongst Brits” prior to his forthcoming visit later in the year. The campaign will also communicate the “special bond” that exists between the US President and the UK. In July 2017, The Guardian and the BBC reported that the White House was postponing a state visit to the UK, scheduled for that year, until Trump had more popular support. The campaign,

 

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