Worldwide VR & AR is set to grow from $5.2 billion in 2016 to $162 billion in 2020 according to research by the International Data Corporation (IDC). But what does that mean for your business?
Is it just another fad? Not according to Goldman Sachs who have forecast that VR will overtake TV annual revenue by 2025.
How do you know if it is right for your brand? Should you be asking what your brand can do for VR or AR rather than vice versa? Could Virtual Reality marketing be the answer? Find out at our REALITY BITES:
What Can VR Do For Your Business? half day event in London on the 12th October. Click here for more info and to book your ticket.
A snap shot of what we will be covering…
Framestore, known for making VR experiences for Game of thrones & The Avengers to mention just a few will talk about how they built a magic school bus for Lockheed Martin that could take kids on a trip to Mars.
Isobar will give practical advice relating to VR within the Context of Retail Innovation
Mindshare who worked with Jaguar to create a Wimbledon VR experience will help you understand how can you make the most of virtual reality to give customers a taste of what they can expect from your business.
WWF-UK will talk about how marketers can use this technology to make a splash, drive attention and show customers/supporters and potential supports a side of the brand they haven’t seen before.
Speakers Confirmed:
Gabriel Hartnell, Senior Fundraising Campaigns Manager, WWF-UK
Matt Gee, Head of Digital Transformation, Isobar
Isabelle Bass, Managing Partner, Digital, Starcom Media Vest Group
Tamara Sword, Founding Director, TRM&C
Solomon Rogers, CEO/Founder, REWIND:VR
Sol Ghafoor, Digital Strategist, Publicis UK
Ilicco Elia, Head of Mobile, DIGITASLBi
Alex Spencer, Online Editor, Mobile Marketing Magazine
Becky Power, Creative Director, Mindshare
Chris Cardew, Head of Strategy, Mindshare
Jason Lovell, Senior Product Manager-VR, Samsung Electronics
Simon Windsor, Joint Managing Director, Hammerhead VR
Matt McGee, Chief Creative Officer & Co-Founder, Framestore
