A simple guide to help you create the perfect Annual submission.
1. Download the Entry Pack
The Entry Pack is your key to understanding the process of taking part in The Annual. Contained within is a whole host of information about the process, categories, dates and key facts on what makes The Annual unique.
2. Upload Your Work
Your first step on crafting your entry is to upload your projects/case studies onto your profile.
The images and videos that you use are the key to your entry. They should represent the best of the campaign/project and be relevant to your category choice. If you have multiple executions make sure they are included.
You should pay special care to the quality and size of your images. Judges should be able to see full screen versions of you work, especially on craft based entries, so they can see the detail in your work.
Make sure that your supporting text is comprehensive, as this is what the community will see and read when deciding the People's Choice winners.
3. Choose Your Categories
Your choice of a category largely depends on what you want to be recognised for. Is your work a better animation or 3D render? Is it more of a great film or an innovative spot? Unlike a lot of other awards our categories are simple to make entering simple too.
You can submit each project into multiple categories to amplify your chances of winning and if you are not sure then you can always get in touch with one of our awards team.
4. Tell Your Story
Outside of your actual work, being able to tell the story behind your work is the most important part to any award entry.
Awards are 50% creative work and 50% story. You want to convey the background story to the piece as this is just as important as the piece itself. You will be judged by people who work in the industry so they will understand exactly the work that goes in behind the scenes on creating a piece of work. Whether you had issues "on set", worked to a small budget or had a unique/funny way that you came up with the solution. This will help the judges to "see" your work.
Play with empathy and storytelling to detail the idea, concept and process that brought your work to life. Use your most engaging copy, but remember to keep it simple. Do not focus on the product/service (unless that is the basis for your entry), we are an industry award, so it is your work that is what will be judged, not the client product or service.
5. Submit Your Entry
Now you are all set you can submit your entry. Our entry form will walk you through the information that the judges will want to see with your entry. Not all entries will be relevant to all the categories on the submit page namely: The Brief, Mediums, Concept, Execution, Results. But if you can, following these guidelines will give your entry structure and help the judges in understanding your entry.
Summary
Download the Entry Pack -> Upload your work -> Choose your categories -> Tell your story -> Submit!
If you follow these steps you will be well on your way to Annual glory!
After you have submitted and after close of entries, all Annual submissions are checked before being passed on for shortlisting by the team by the Creativepool awards team. If we can find any ways of making your entry better we will be sure to be in touch.
And if you ever have any questions please get in touch with one of our awards team.
