Teaming up with design expert Kelly Hoppen MBE, Kleenex invites artists and designers to create fashionable, unique and innovative box designs for the chance to see them on-shelf as one of three boxes available to buy in the Autumn/Winter design refresh.
In the creative industries, the terms "green" and "sustainable design" are often used interchangeably. However, there are subtle but significant differences between these two concepts it might be important to understand if you’re a brand...
Posted by: Benjamin Hiorns
Fashion has always been anathema to me. You could diplomatically refer to my wardrobe as “functional” and I’m unlikely to spend more than a few fleeting seconds deciding what to wear in the morning. I do, however, understand the...
Posted by: Benjamin Hiorns
Social media is a lot of things. It’s a digital gateway drug for children, an advertiser’s parallel dream/nightmare and a tool for brands who want to get greater returns from minimal effort. That’s the cynic in me speaking, of...
Posted by: Benjamin Hiorns
Belle April 24th, 2013, late at night
Having designs chosen merely by how many votes one gets through Facebook is a farce and does not allow the best designs through, but simply the ones that had the ability to spam enough people. Competitions like this are incredibly unprofessional and downgrading to professional designers. The main purpose of such competitions is to get free advertising for the brand represented and Talenthouse.