Jukin Media and Creativepool are proud to announce the judging panel for the very first UGC powered competition, which invites creatives from all over Europe to produce a :15, :30 or :45 second social media campaign using Jukin Media's incredible video catalogue. We're challenging the Creative Pool community to create refreshing social media campaigns for their favourite brands.
Gen Kobayashi, Head of Planning @ Ogilvy & Mather
Nick Graham, Global Director of Digital Marketing + Media @ Huawei
Rob Kavanagh, Executive Creative Director @ OLIVER
Helen Lawrence, Global Head of Social Media @ Twitter
Kate Murphy, Creative Director @ BBH
Ant Warne, Executive Planning Director @ AKQA
Stephanie Hottlet, Senior Creative Producer @ RAPP
Jason Foo, CEO @ BBD Perfect Storm
Kat Harding, Account Director @ Socialyse
Hazel May, Founder @ Hazel May
Zubai Ahmed, Content & Community Manager/Social Creative @ The Social Partners
Patrick Bales, Founder & CEO @ Stoyo Media
David Clark, Head of Integrated Production @ London Agency
Anstice Murray, Senior Creative @ VCCP
Ilan Schäfer, Managing Director @ VCCP Berlin
Logan Woods, Director of Social Media & Content @ KKLD
David Born, Director @ Born Licensing
Real moments are captured by real people every day with over 500 hours of video content uploaded to YouTube alone every minute. These moments are authentic and genuine and as a result, they’re incredibly engaging, shareable and trusted. This makes UGC one of the most untapped resources for creatives who want to engage their audience with emotive, organic content.
Jukin Media works with brands every day to license incredible UGC, the likes of which is seen on their channels FailArmy and People Are Awesome, and in campaigns for the world’s biggest brands. This contest will allow creatives to uncover the creative potential of the wealth of UGC available for the social, digital and TV campaigns they ideate and create.
Working with Creativepool, the creative industry network, Jukin Media is opening their library of 50,000+ videos to creatives in the UK and all over Europe to unleash the creative power of UGC.
Heather Deacon, Creative Solutions Director at Creativepool said, “Creativepool works tirelessly to connect our incredible community of creatives to new tools, trends and lessons with which to improve and innovate their campaigns. This collaboration with Jukin Media will bring the power of the largely untapped resource of organic UGC to the forefront of the creative industry’s mind. I cannot wait to see the submissions from the community.”
About Jukin Media
Jukin Media is a global digital media company built on the belief that the future of storytelling is user-generated. Jukin provides a wide range of solutions that allow premium brands, publishers, and media networks, to commercially utilize user-generated video content. Jukin produces original content for TV, the web, and emerging platforms, and is owner/ operator of a portfolio of social video properties that includes FailArmy, People Are Awesome, The Pet Collective, and JukinVideo; the properties combine for more than 100 million fans online and 4 billion monthly video views.
Creativepool is the global creative industry network, connecting agencies, brands and creative talent via a social vertical platform that brings creative works and campaigns to the forefront.