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For Leaders and Learners
The creative industry’s connection to inspirational, educational and thought-provoking content.
Read the revolution
creativepool.com/weareamplify
Inspiration
Workshop
Leaders
Features
Industry
Articles
Features
A (mercifully) pun-free roundup of the best Easter 2024 campaigns
Workshop
Why Tone of Voice Means So Much More in the Social Media Age #MarketingMonth
Leaders
New Diet Coke to be designed by J.W. Anderson
Leaders
The Week in Advertising
Leaders
John Cooper Clarke asks you to complete his latest poem
Leaders
London's Old Manor Park Library reborn as creative workspace
Leaders
Agency of the Week: DDB Worldwide
Leaders
Watch some adorable Micro Pigs bring home the bacon
Leaders
Creative industry employment dwarfing other sectors
Leaders
The Art of the Production Line at the Barbican
Leaders
The BBC versus Apple in the battle for your ears.
The Awards Roundup
Leaders
Bompas & Parr bring 'breathable cocktails' to Borough Market
Leaders
Could London be losing its creative class?
Leaders
One man's trash is another man's Wi-Fi
Inspiration
Could this be the most enticing job ad ever?
Leaders
Plenty's refreshing and colourful animations for Viacom
Leaders
Europe's largest trampoline park isn't just for kids
Leaders
Proximity promote water safety this summer
Leaders
The Week in Tech
Leaders
Top 10 Hires of the Week
Leaders
Account Wins of the Week
Leaders
Spurs score the world's first sliding pitch
Leaders
Meet Marcus Haney: The man who breaks into festivals for a living
Leaders
The Rio 2016 Olympic Torch is reliably extravagant
Leaders
The New York Times shifts to "Paid Post" for London
Leaders
The Week in Advertising
Leaders
Chiaro reboots the Pelvic Floor exerciser in a sleek new wearable
Leaders
Watch some of the world's earliest home movies
Leaders
How to WING IT this summer
Leaders
National Trust & DigitasLBi engage with UK history in new app
Leaders
The safest & smartest headphones in the world
Industry
The good side of being an in-house designer
Inspiration
Whipped Woodlouse? Why The Economist is giving away insect ice-cream
Leaders
Scope & Grey end the awkward on National Kissing Day
Leaders
CRAFT: Behind the scenes of London's newest culinary hit
Leaders
Piers Morgan is terrible and he knows it
Leaders
The Awards Roundup
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