Facebook confirms AR glasses
Facebook has confirmed it is working on augmented reality (AR) eyewear technology. Last year, the company submitted a patent application for AR glasses which details using waveguide display with a two-dimensional...
As we build up to Connect: London 2018, a new kind of festival for the creative industry taking place next month, a selection of names appearing at the event will be speaking to Creativepool over the next few weeks.
The aim is to offer insight into...
Taster by Koto
London-based design studio Koto has overseen the branding for French food delivery service Taster.
The design is typical of the Koto’s minimal style while at the same time jumps out with a bold, colourful and eye-catching...
Kelly Anna joins Jelly
Print designer and illustrator Kelly Anna has joined Jelly London for representation. Known for her signature bold and vivacious style, Anna’s output has earned her clients such as Nike, Stylist and Stella...
Digital and direct marketing agency LIDA has launched a new campaign for Invesco bringing to life its exchange-traded fund (ETF) offering across Europe.
The work shows the opportunities that can unexpectedly surface in troubled times and features...
Mother reaches for Sky
European pay TV operator Sky has appointed Mother London to create an integrated campaign following a four-way process.
Mother pitched against Sky roster agencies Brothers and Sisters and WCRS plus TBWA.
Sky is the...
Despite the relative maturity of the concept of smart cities - a term for which definitions have existed for around 10 years - new research has revealed that only 23% of people have heard of them.
Posterscope’s OOH consumer survey the Smart in...
Facebook opens Portal
What if you could easily connect with your closest friends and family and feel like you’re in the same room - even when you are miles apart? Facebook has announced Portal and Portal+, two new video communication devices...
Sherwood Forest by Cafeteria
Sherwood Forest in the UK has rebranded with new work from Sheffield-based design studio Cafeteria and Birmingham-based illustrator Tom Woolley.
The assets include new branding, website, print and advertising...
Laurentino lands CCO role at Ogilvy
Ogilvy UK has appointed André Laurentino (pictured above, centre) to run its creative department as chief creative officer.
Laurentino has led multi-disciplinary teams to produce work for the likes of...
By Erminia Blackden, head of strategy at Partners Andrews Aldridge...
Women are in the driving seat for 85% of all purchases. This includes cars and trucks in the US, yet the industry as a whole seems woefully ill-equipped to serve its current and...
Barbie - The Dream Gap Project
Starting at the age of five, many girls begin to develop limiting self-beliefs. They stop believing their gender can do or be anything.
This is the Dream Gap and this is the year toy brand Barbie begins working to...
Tribal Worldwide gets social with AT&T
Tribal Worldwide, a division of DDB Worldwide and Omnicom, has been selected by telco AT&T to run its corporate social media account, effective immediately.
Tribal will service the business out of its...
Facebook gets political
Facebook in the UK has introduced new rules to further regulate political advertising placed on the social network.
Advertisers will now need to prove their identity and location to the platform and each piece of content...
Mr Kipling by Robot Food
Strategic brand agency Robot Food has redesigned the look of Mr Kipling cakes in the US and Australian to boost its international appeal.
The company is known in the UK for its ‘exceedingly good cakes’ slogan...
Proximity London adds Tan
Proximity London has hired Ben Tan (above) as head of strategy to lead and oversee the growing department.
With more than 20 years of industry experience, Tan joins from BBD Perfect Storm where he was executive planning...
Amazon Prime Video - Great Shows Stay with You
Droga5 London has launched a new campaign to promote Amazon Prime Video’s programming slate led by four funny spots called Jack Ryan, Lucifer, Outlander and Vikings.
The ads are shot by Steve...
Ford parks WPP, names BBDO
Car manufacturer Ford has selected Omnicom’s BBDO Worldwide as its new lead creative agency after 75 years with WPP.
Wieden+Kennedy was also involved in the pitch which launched in April and the agency has taken a...
Apple adds new emoji library
Global tech giant Apple has introduced more than 70 new emoji designs to its range with the new iOS 12.1 update.
The animated images will be brought to iPhone, iPad, Apple Watch and Mac, including new characters with...
Thompson Brand Partners - Mental Health at Work
Brand partnership agency Thompson Brand Partners has created a new website to help employers and employees address mental health issues at work.
Mental Health at Work was commissioned by charities...