Rebrand Roundup: Snacks, whales, dolphins and other stories

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BrandOpus – 9NINE


9NINE has unveiled a new identity and packaging for their range of healthy snacks with the help of leading strategic brand packaging design agency BrandOpus. Originally named “9Bar,” the brand needed to elevate itself from a single product format to a brand that can offer a wider portfolio of products to a more mainstream audience. Through the re-design, we defined a single minded Masterbrand approach with a bespoke brand colour to achieve standout, excitement and impact in a multi-coloured and cluttered category. A symbolic ‘9’ has


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