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For Leaders and Learners
The creative industry’s connection to inspirational, educational and thought-provoking content.
Read the revolution
creativepool.com/weareamplify
Inspiration
Workshop
Leaders
Features
Industry
Articles
Inspiration
Carlsberg finally do something interesting with the “probably” schtick #BehindTheIdea
Features
The Brands Pushing Back Against Fast Fashion #SustainabilityMonth
Leaders
Eco or ego? The environmental impact of awards ceremonies
Industry
Indigo Award is excited to announce third annual awards ceremony in the heart of Bangkok
Inspiration
Selling Sobriety: Merging the wellness and drinks markets
Leaders
Shortcutting Video: The proven effectiveness of 2-second ads
Leaders
Great customer experience adds value and makes our lives better
Inspiration
Creativepool Annual Spotlight 2020: Mark Richardson of Superfried
Workshop
Why it’s worth £6,000 a month to keep you out of a job
Features
Behind the Idea: Drinks have no gender
Inspiration
Creativepool Annual 2020 Spotlight: IMAX Creative
Workshop
Interview Questions For Advertising Creatives
Inspiration
Who is The Integrator?
Workshop
What is the difference between web development and web design?
Features
Member Spotlight: Learning to accessorise with Joanna Godbold
Inspiration
CES 2020: the symbiosis of human and machine
Leaders
Is the future vertical? How portrait formats are changing creative
Inspiration
Behind the Idea: Freeing your ambition with The Open University
Inspiration
Oscar Pop: The 2020 Academy Awards through a Shutterstock lens
Leaders
Three ways retail psychology can help save the high-street
Features
The developers who spent their lunch breaks building an arcade game from scratch
Leaders
How writing can help you grow your business and shape your world
Workshop
Focus on freelancing: You’ve got the gig, now what?
Inspiration
10 digital marketing trends to watch in 2020
Workshop
Creative insights: Oliver Lyu on a career in stock music
Inspiration
Creativepool Annual 2020 Spotlight: Breaking bread with the Big Buoys
Workshop
Q&A: Can You Do This Whole Art Director Thing?
Workshop
Stand apart from the crowd: What a recent report means for freelancers
Inspiration
Another Industry to Disrupt
Features
Member spotlight: Learning, observing and unlearning with Luciano Koenig
Workshop
Making the jump from Designer to Head of Design
Leaders
Colour - It's Personal (using orange in graphic design)
Features
Creativepool Annual 2020 Spotlight: Branding death with SomeOne's Simon Manchipp
Inspiration
Behind the idea: The Slayer record designed to literally be played in Hell
Workshop
Straight Talk: Outing Adland's Homophobia
Inspiration
The future is not Google-able: OOH in 2020 to be fuelled by collaboration and creativity
Features
Getting to know: The ‘wonky mind’ of Simon Callender
Leaders
Lost in Translation: how to run a successful multi-region campaign
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