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For Leaders and Learners
The creative industry’s connection to inspirational, educational and thought-provoking content.
Read the revolution
How Heartstopper got it right: Improving marketing to the LGBT community | #PurposeMonth
Changing why we consume
Global creative calendar: May 2022
Western brands are quitting Russia but will it weaken Putin or just hurt Russian people?
SodaStream and David Hasselhoff pledge to save a million sea turtles | #BehindTheIdea
Exploring and understanding the art of reciprocity
Why you need to know your users in order to motivate them
7 books every creative professional should have on their shelf
How Engine boosted recruitment for the Royal Air Force | #BehindTheIdea
5 careers for the environmentally-conscious creative professional | #SustainabilityMonth
What is freelance success to you?
The Green Claims Code in a nutshell | #SustainabilityMonth
Bringing back fairness and transparency into image sharing
How Pantene and Grey gave a woman the 15th birthday she deserved | #BehindTheIdea
Crafting the authentically unexpected with this talented CGI artist | #MemberSpotlight
#GettingToKnow one of Wunderman Thompson's most talented creative directors
The eclecticism of Designer, Director and Animator Bart Reszelski | #MemberSpotlight
A world without freelancers?
Ads that made history: "April 22"
How your creative campaigns can help fight climate change
Looking for purpose in your next job? You’re not alone
How slow and steady won the race for this ambitious animation studio | #CompanySpotlight
5 easy ways to make your freelance business more sustainable | #SustainabilityMonth
How to attract and retain an increasingly purpose-led creative workforce | #SustainabilityMonth
Exploring Xenojellies, art and music in House of Greenland's work for Hyundai | #BehindTheIdea
#GettingToKnow the bravest sonic branding creative director of all
The spacious and permeating style of Film Director Sebastian Whyte | #MemberSpotlight
The plug-in that makes cookies seem much less delicious | #BehindTheIdea
The best OOH campaigns of the 21st century according to the experts
Raiding Putin’s NFT art collection to help Ukraine
Where do you go when you can't get going?
Waking up to a unique way to travel | #BehindTheIdea
The very modern problem of Greenwashing | #SustainabilityMonth
Shining the #MemberSpotlight on the expressive childlike wonder of Desislava Georgieva
12 unexpected graphic design trends to watch for in 2022
The big advertising shift towards purpose
#GettingToKnow one of the fiercest female illustrators in the game
Death of the cool - What does "cool" really mean to Generation Alpha?