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For Leaders and Learners
The creative industry’s connection to inspirational, educational and thought-provoking content.
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Inspiration
Workshop
Leaders
Features
Industry
Articles
Inspiration
Carlsberg finally do something interesting with the “probably” schtick #BehindTheIdea
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The Brands Pushing Back Against Fast Fashion #SustainabilityMonth
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Industry Influencers: Jason Harris
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Apple bites into TV, gaming and news subscription space
Leaders
Context is key: How to create impactful ads on the right platform
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Industry Influencers: Ete Davies
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Industry Influencers: Adam Kerj
Leaders
Brand simplicity – a trend or natural evolution?
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SXSW 2019: Virtual overload
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In defence of side hustles
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Industry Influencers: Javier Suso
Leaders
McDonald's points the finger back at obesity claims
Leaders
Sir John Hegarty airs concern over Brexit
Industry
Creativepool Annual 2019 launch ceremony
Features
Industry Influencers: Amelia Torode
Leaders
BleepBleeps' Tom Evans: 4 inspiring side hustles
Workshop
Job Description: The Copywriter
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Taking VR beyond eye candy: 3 key pillars of effective storytelling
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Mobile World Congress 2019: A virgin's view
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International Women's Day 2019: 8 of the best ads that empower women
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International Women’s Day 2019: News brief
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Behind the Idea: Changing perceptions of Race for Life
Leaders
Not just a pretty face: Why Zara’s new logo is a step in the right direction
Features
Platform for success: A history of video game art
Workshop
Portfolio Critique: Things Are About To Get Awk
Workshop
Mentor Sessions: Amy Hammond
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Michael Scantlebury: Independents on the up
Industry
Global Creative Calendar: March 2019
Industry
Annual 2019: People's Choice and Influencer of the Year voting open
Leaders
Behind the Idea: When Harry's met Harry Kane
Industry
Creativepool Annual 2019 shortlist announced
Leaders
Crazy new Nike ad celebrates women in sport
Workshop
Create a Sizzle Video
Leaders
Oscars 2019: Who will win big at Sunday's Academy Awards?
Leaders
Dealing with deepfake technology in a post-truth era
Leaders
How WeChat and TikTok are making China unmissable
Impero chief urges gender pay action
Leaders
10 nutty Snickers ads to satisfy your day
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