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For Leaders and Learners
The creative industry’s connection to inspirational, educational and thought-provoking content.
Read the revolution
creativepool.com/weareamplify
Inspiration
Workshop
Leaders
Features
Industry
Articles
Features
Is TikTok’s Time Ticking Down? What Does That Mean for Brands and Agencies?
Inspiration
The 3D printed kids’ headphones made from waste #CreativeCaseStudy #SustainabilityMonth
Features
#StandAgainstRacism: Why we need more ads like Sainsbury's Gravy Song
Features
The creative industry lacks diverse talent - Here's a way to change that
Leaders
Finding a new energy: The story of Tag's Chief Creative Officer
Industry
Behind the Idea: That time Blue Zoo embraced all Shapes
Inspiration
Classy Creativity: a Chat with Cheddar Creative
Workshop
5 Sectors to find Creative Jobs after the Pandemic
Features
How the music industry is winning Covid
Leaders
How to nail your brand's purpose
Inspiration
Storming the Gates: how Irene Fogarty moved from Medieval English to Advertising
Leaders
Not a 9-to-6 job: How Chief Executive Nicolas Geahchan remains motivated
Features
”Will you do that for free?” - The Price of Creativity
Industry
Behind the Idea: How the Sainsbury's 2020 Christmas Ads came to life
Inspiration
Design isn't just about visual pleasure. How Simone Warnecke gives her works purpose
Inspiration
Designers shouldn’t spend 8 hours a day stuck to a chair
Workshop
Should you leave your job during the pandemic?
Inspiration
The Flexibility of Freelancing
Features
Being a creative woman in Covid times
Leaders
Choose chaos, not stability - With Strategic Planner Manabu Kudo
Features
Global creative calendar: December 2020
Inspiration
A Critique of Criticism (for anyone who’s ever had a bad review)
Inspiration
Freelancing to avoid burnout
Industry
Behind the Idea: Where Next for the Glenfiddich stag?
Leaders
Why your work environment matters – With Group CEO Russ Lidstone
Inspiration
Let your creativity be of inspiration to others
Inspiration
What is a Digital Experience?
Inspiration
Here's all the best 2020 Christmas ads!
Inspiration
Print is definitely not dead
Leaders
Diversity Drives Creativity – with CCO Owen Lee
Leaders
Do Schools Kill Creativity? In celebration of the late Sir Ken Robinson
Inspiration
Why collaboration is the key to effectiveness
Leaders
How should agencies price their services? With Virtu Group Founder Tracey Shirtcliff
Inspiration
The Best 30 Websites for Creative Inspiration
Industry
Supporting underrepresented talent with Daniella's Guestbook
Inspiration
Why passion trumps talent - With Global CCO Matt Eastwood
Inspiration
What is the fuel of endless inspiration?
Features
Company Culture is more than words, perks and drinks
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