Simon Malpas Creative Director

ABOUT

Bradford NHS needed a visually engaging brand identity and advertising campaign to tackle rising rates of diabetes, heart disease and stroke. The Living Well brand used bold, hand-drawn illustration, real people photography and aspirational messaging to launch a city-wide health movement that genuinely got people moving.

MADEIT CREDITS

  • NHS BradfordClient
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Brand identity and advertising campaign for a public health and healthy living Initiative

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