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Luminous created a clear, concise story of value creation along with a clear investment proposition. The Annual Report offers insightful market analysis along with a clear investment case. Debenhams’ strategic pillars underpin the report, offering detailed insight into priorities, outlook and risk awareness. A strong and comprehensive strategy in action brings Debenhams’ strategic stories to life. Debenhams’ detailed resources and relationships section demonstrates how their ethical sourcing strategy underpins everything that they do as a responsible retailer.