ABOUT

In 2005, the Allen & Overy Alumni Network was launched to keep in touch with former partners and employees to create and promote good will towards the firm. Every design and content decision for the 2013 Alumni Yearbook was driven by research carried out through an ‘Alumni Engagement’ Survey.

Over the last two years we have developed different themes to bring the alumni story to life. In 2013 the theme of ‘wall of fame’ recognised the talented alumni who had achieved success in their chosen field. In 2014 the concept focused on the unique personalities of the A&O team, presenting the well-rounded characters in a impactful and engaging manner.

To support the alumni programme and encourage participation we also developed a series of short animations. The simple, engaging online messages outlined the Allen & Overy story and invited readers to link and join their alumni network.