Lucy Sunderland Brand Designer and Illustrator

ABOUT

Overview:
Six Eight Media approached me to develop a distinctive brand identity that captured the personality and creative direction of the podcast and radio production company. We explored ideas and settled on a colour palette that felt true to the vision and the vibe of the business, creating a cohesive identity that balances creativity with professionalism.

What I Did:
- Designed a custom logo for Six Eight Media, bringing initial ideas together into a clear and recognisable identity
- Developed a cohesive brand identity, including a considered colour palette and visual style
- Created social media templates to help maintain a consistent and engaging presence across platforms
- Designed comprehensive brand guidelines covering colour, typography, and brand application
- Built a flexible visual identity that could grow with the business and be applied consistently across digital touchpoints

Outcome:
A distinctive and personality-led brand identity that gives Six Eight Media a strong visual foundation. The logo, colour palette, social media templates, and brand guidelines work together to create a consistent and recognisable presence, helping the business communicate its creative offering with confidence.

Client Feedback:
“Lucy was fantastic to work with for my new business logo. She took my jumble of ideas and turned them into a clear, professional and creative design. Lucy is easy to work with and highly skilled, not only at design but branding. She delivered above and beyond what I expected. Thank you.”

MADEIT CREDITS

  • Abi ThomasClient

Who liked - Brand Design for Six Eight Media