Lucas Janse van Vuuren
Executive Creative Director
ABOUT
How do you compete with cat videos, ‘Damn Daniel’ and Carpool Karaoke? Well, with a dwarf, a Monster truck and some unsuspecting Burger King fans. That’s how.
An online video was created to tell people about the BIG KING XXL competition, by giving them a taste of what they could win: a trip to the USA to watch a Monster Tuck show.
12 hidden cameras caught the reactions of the unsuspecting guests when some car-crushing, Monster Truck madness was unleashed in front them at a Burger King in Joburg.
You have to see it to believe it! (I think they call that click bait...)
MADEIT CREDITS
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Lucas Janse van VuurenExecutive Creative Director




















