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Our ‘Digital Human’ Noa, features in the TV and digital spot for Digital Impact. In collaboration with Fuego Camino Conmigo, we have taken care of Noa’s design and animation for the campaign.

Blending our footage with AI image processing tools, Fuego Camina Conmigo has created a dreamlike piece that reflects on the overall narrative surrounding Digital Impact’s exhibition, with questions like “is it possible to create beauty with 0’s and 1’s?”, at the forefront of the debate. From lip sync to facial animation and rendering, it has been a exciting to work on new use cases for digital avatars like this one.