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About me

The medium should follow the creative. That principle has driven 12+ years of senior project management, production, and client leadership for some of the world's most ambitious brands across London and globally.

With experience delivering for global names including Google, Meta, Red Bull, and adidas, I act as a commercial partner and brand guardian for senior stakeholders - managing $3M+ portfolios across Technology, Sport, and Culture. My expertise spans the full production spectrum: Brand Design, 3D & 2D Motion, Spatial Design & Experiential, Gen AI, Live Action, and Global Asset Systems.

My background at Red Bull, BUCK, and Iris shaped an approach that goes beyond delivery. I own the commercial relationship - P&L, MSA and SOW negotiation, resource forecasting, margin - while staying close enough to the creative to protect it. It's how pilot projects become million-dollar partnerships.

A few things I'm proud of:

- Commissioned 8 international artists to build the AI training dataset behind YouTube Dream Screen — 160+ assets shipped to billions of users globally

- Staged the world's first skate competition at the Royal Albert Hall for Red Bull — sold out in 48 hours, OTS

- Led a $ WhatsApp sticker production program across 17 global cultural markets for Meta

Open to senior freelance engagements · London based · Available remotely across Europe

Core Competencies: Creative Production Leadership · Senior Account Management · P&L Ownership · Resource Forecasting · Margin Optimisation · MSA & SOW Negotiation · Vendor & Artist Curation · Gen AI · Global Asset Systems
Selected partners: Google · YouTube · Meta · WhatsApp · Red Bull · adidas · Netflix · Nothing · Hinge · Sonos · Coca-Cola · Logitech · Schiphol · Samsung · Barclays · IBM · ASOS · size

Details

AvailabilityLooking for work

ContractPerm, Freelance, Temp-Perm, Remote

LocationLondon, United Kingdom

Skill LevelSenior, Director

LanguagesEnglish

Tagged Job TitlesProject Manager, Digital Producer, Client Services Director

Recommendations

Currently No Recommendations

Skills

Account Management, Advertising, Brand Stategy, Branding, Business Development, Client Services, Event Management, Experiential Marketing, Influencer Marketing, Marketing, Producing, Production, Supplier Management, Team Management

Sector Experience

Fashion, Retail, Sports, Technology, Travel & Leisure

Clients

Adidas Germany, ASOS plc, Coca-Cola, Google, IBM, Logitech, Meta, Netflix, Red Bull GmbH, Samsung

CV / Resume

Louis' CV/Resume

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Creativepool member since 5 June 2018

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Louis' work

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