About me

Footage researcher and creative development specialist with 15 years in advertising, production and in-house.

I work with heads of production, producers, directors and creative directors who need fast, culturally sharp support - footage research, creative talent sourcing, references, music and treatment shaping. End-to-end thinking that moves a pitch from flat to fundable, or helps studios punch above their weight.

Past clients include Google, Guinness, BBC, Meta, FIFA, Waitrose, Instagram, Hugo Boss and the International Olympic Committee - across beauty, fashion, sport, sustainability, gaming and social.

With 10 years running a music and promos blog (curating artists, scenes and sounds), the cultural instinct is built in, not bolted on.

Based in London. Available remotely and on-site.

Lolly's work

My Genomic Health Bupa UK

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